The Musings Of An Opinionated Sod [Help Me Grow!]


The Power Of Home.
December 6, 2022, 8:15 am
Filed under: Attitude & Aptitude, Childhood, Colenso, Comment, Family, New Zealand

This is a photo of my home. Obviously taken at night.

I love this place.

It’s probably my favourite place of all the places I’ve ever lived.

Of course, being able to have any home is a total privilege … so having one you really love is bordering on obscene. I get that.

And it’s obscene how much I love this place.

The fact it’s built into the trees.

That it’s surrounded by nature.

That it has outside decks on multiple floors.

That it’s close to work and yet feels a million miles away.

And then there’s the fact we bought it without having seen it – or even being in the country – which just makes it feel like we won the lottery. Except we paid a shitload for the ticket, haha.

So knowing one day we’ll leave it makes it all the more difficult.

Of course we don’t know when, but it will happen.

And while we’ve talked about trying to build an exect replica wherever we end up next … we know even if it was identical, it wouldn’t be the same.

Because a home is more than those walls.

It’s the environment. The surrounding area. The community. The moment in time.

Which is why I especially love the top pic.

Because while it doesn’t show much, it shows just enough.

A big steel door that holds a warm, inviting shelter.

A place where my family could blossom again after the challenges of covid.

A building where my son, wife and cat could connect to the privilege of living in New Zealand.

In many ways, it’s the most ‘family’ home we’ve had.

I don’t mean that in terms of size, but in our connection to it … which given we’ve lived in other places for far longer is testimony to what it means to us.

What New Zealand has done for us.

What Colenso made happen for us.

Leaving it will be terribly, terribly hard.

And while people reading this may rightfully say, “stop wishing your life away” … the reality is it means we’re not taking anything for granted. We notice and embrace every detail. We remain thankful for what we have. And in my book, that’s an act of love … which may be the most mature thing I’ve ever said, let alone done, in my life.

Comments Off on The Power Of Home.


Why Wrong Reveals The Systems Limitations Rather Than The Participants …

I recently saw this piece of brilliance …

Isn’t it awesome?

Of course some people will think it’s cute … but wrong.

Whereas others may think it’s cute … and smart.

Putting aside the fact the responsibility for clarity of communication is with the communicator, not the recipient – which means the exam board have to accept their role in the answer given – it also highlights how one persons ‘normal’ is another persons ‘lateral thinking’.

I know that sounds a big leap for what is a young kids incorrect/correct answer to an exam question … but at a time where the British PM wants to kill the arts and freedom of expression for kids in schools – in favour of even more logical and rational studies – it’s a sign how early we try to destroy/control/devalue the imaginations of the young.

What I find ironic about the British PM’s stance is that he seems to be of the belief that having people study maths for longer will make everything better.

Putting aside the fact that much of the UK’s global influence – ignoring the violent invasions of other countries – has come from the arts, that’s a big call to make.

Even more so when you consider the financial mess the UK is in right now, has come from the hands of the very people he wants to encourage more of.

As a parent this situation is very difficult.

Of course we want our children to be set up to embrace life. But if they’re all being taught the same thing … in the same way … without consideration of what their own personal talents, interests and abilities are … then are you actually preparing them to thrive or simply survive?

Recently Otis got diagnosed with a learning difficulty.

I say difficulty, but really it’s a complication.

It’s called Dysgraphia.

While this doesn’t affect his ability to learn, it does affect how he does it and what he may be able to do because of it.

We are incredibly grateful the school he goes to – Birkenhead Primary – not only embraced this situation by changing the way he could engage and present his schoolwork. They did it by specifically tailoring their classes and approach to ensure Otis could participate in ways that actively played to his strengths while maintaining the pace of everyone’s learning. And if that wasn’t impressive enough … they were the ones who first noticed there may be an area of challenge for him and were proactive in acting on it.

The impact of this approach on Otis has been enormous.

Not just in areas of his schoolwork that were being impacted because of dysgraphia, but in his overall confidence, enjoyment and willingness to participate.

He has always been a kid who tries hard and wants to do the right thing [so definitely more like Jill than me] … but thanks to his teachers, he now feels he can express himself fully rather than having to become a smaller version of himself in an attempt to find a way to get through certain areas of class that challenged him because of his dysgraphia rather than his ability.

Frankly I doubt this would have happened if we were still in the UK.

Not because the teachers aren’t as good, but because the system doesn’t allow the sort of deviation of approach that Otis’ school created for him.

What’s scary is Sunak’s attitude towards education will only make this situation for kids like Otis, even harder.

Either actively leaving them behind or setting them up for a life of anxiety, guilt and feelings of inadequacy. And yet it doesn’t have to be that way.

So many of these complications aren’t barriers to learning capacity, just accessibility.

A bit of flexibility can unlock the full potential of a child, especially with the power of technology these days.

But the schooling system is increasingly about ‘targets’ rather than learning.

Preparing you for exams rather than life.

Systems rather than needs.

And while I totally accept creating an education system that caters to the masses as well as the edges is incredibly difficult, having a one-dimensional system that ‘succeeds’ by forcing compliance and oppression is not the solution either.

What the British PM needs to understand is making kids study maths for longer isn’t going to solve the UK’s economic woes. But maybe designing an education system that enables teachers to help kids learn how to play to their strengths, is.

Or to paraphase Sir Ken Robinson … see creativity and imagination as a strength, not a weakness.

We’re so lucky Otis’ school values potential rather than parity … but I can’t help but wonder how many other clever kids are out there who have been written off simply because the system would not allow for them to be recognised, embraced and helped.

When will certain governments understand an educated generation is a successful nation?

Probably when they understand school should be about learning not teaching and it’s an investment rather than a cost.

Comments Off on Why Wrong Reveals The Systems Limitations Rather Than The Participants …


Happy Big Birthday Mum …
November 3, 2022, 8:15 am
Filed under: Childhood, Comment, Dad, Family, Jill, Love, Mum, Mum & Dad, New Zealand, Otis, Parents

So today would have been my beloved Mum’s 90th birthday.

NINETY!!!

My god, it seems impossible.

What’s bizarre is that while Mum died at age 83, I never considered her old.

She looked very well.

She was active and sharp.

She retained a huge interest in what society was interested in.

But of course, underneath her heart was failing – more specifically one of her valves was.

And yet despite that, I still find the idea of her turning 90 shocking, even though it’s just 7 years on from when I last saw her.

Of course a lot can happen in 7 years.

7 years ago we were living in China.

I was working at Wieden+Kennedy.

And we’d just become parents.

To think in-between then and now we’ve moved country 3 times, I’ve changed jobs 3 times, we’ve called 4 houses home and I’ve entered a world of creativity where I’m interacting with individuals/bands I never would have imagined in a billion years I’d be working with … I guess seven years has a lot of capacity for change.

But despite all that, I remember my time with my Mum clearly.

The good. The not so good. The happy. The devastating.

But underpinning all of that is just what a brilliant human and Mum she was.

From playing tennis with me on our small patio in the back garden through to encouraging me to still go on my life adventure when she so easily could have asked me to stay … my Mum’s selflessness was one of her defining characteristics.

As I wrote when she died, this generosity towards others continued after she passed.

I still remember finding a notebook where she had meticulously detailed all the account numbers, phone numbers and people I should contact now she was gone.

Which means in the lead-up to the operation we hoped would give her a better life, she was preparing for it maybe not to.

That breaks my heart.

The idea of her being alone in the house, writing these things out for me is almost too much to cope with.

That she could deal with her mortality with so much dignity, grace and love for me … that she would put her emotions to one side to make sure life would be easier for me, in my darkest moments … is a definition of love that is overwhelming in its generosity.

She even had found the time to cut out articles on people I knew from my childhood that she wanted me to know better.

Who would do that?

I’ll tell you who … my Mum.

My beautiful, kind, compassionate and loving Mum.

And today she would have been 90.

God I wish she was here to celebrate it.

We’d either all be in the UK or we would have brought her here.

She would love this house. The quiet … the nature … the peacefulness.

And as much as she loved our home, maybe she would have been in the right frame to make a leap. To come live with us.

I don’t know. Mum was fiercely independent so maybe she’d be against it, but I have a feeling there would have been a chance.

Towards the end, we had found a new rhythm to live by. We’d always had a wonderful relationship but over the years a few niggles had entered into our interactions. Nothing much. Likely less than most. But when you have never had it, you notice it more.

However the last few years were different. It’s as if we had finally recognised that the things that irritated one another weren’t being done to annoy one another … they were simply our ways of trying help each other, even if we didn’t understand it. And from that moment, a new peace and acceptance came. It felt good. Conversations that had previously triggered us, were now open and easy. It was lovely and it’s for that reason I think Mum may have said yes to coming to live with us.

Sure, the house we live in doesn’t have the garden of the house she helped us buy, but I think she’d like it just the same.

I hope so.

I know it is a long way from England, but she was up for going to the North Pole to see the Northern Lights when she was 80.

So I’ll be thinking of that today when I celebrate her milestone.

Her, living in the house with her son, her daughter-in-law, her grandson and cat-in law.

Ahem.

Because while I know she’s not on this earth, she remains with me and that is some comfort.

It’s why I have 90 yellow roses being delivered to work today.

So 90 people in the office can take one in her honour.

To give to a loved one to show how much they mean to them.

Something that lets my Mum’s spirit be alive in the World.

Because while I know she wouldn’t like the attention, she would forgive me for the sentiment.

So Happy 90th birthday to you, my dearest Mum.

I love and miss you so much.

Give Dad a big kiss from me.

And know I am so glad you were my Mum.

Rx

Comments Off on Happy Big Birthday Mum …


Two’s Company, Three’s A Wonderful Nightmare …

For someone this old, working in adland this long … it’s amazing how few friends I have in the industry.

Oh I know tonnes of people – you can’t help it when you keep moving countries every couple of years – and I love soooooo many of them, but in terms of actual mates, it’s not a massive amount.

However despite this, there are two people who have that moniker.

They may wish they didn’t.

They may wish I wasn’t about to advertise that fact.

But the brilliant Paula Bloodworth and Martin Weigel are most definitely two of them.

Obviously they need no introduction.

They’re 2 of the best and most respected planners in the World and have a body of work entire global agency networks would kill to have. But the thing many people don’t realise is that underneath it all, they’re just amazing humans who are also insanely talented.

Obviously we all met at Wieden and worked together on various projects across the network. But it’s more than that. I met a lot of amazing people at Wieden but I just clicked on a different level with those two.

That doesn’t mean we always agreed with each other.

In fact, the opposite is probably a better reflection of how we were … but there was something between us that meant we not only trusted and respected each others judgement, we felt we ended up in better places for the debates.

And we did.

And we still do.

Because even though only Martin is still at Wieden, we still talk a lot.

In fact we have a video call every week.

London. Amsterdam. Auckland.

And all we do is chat, laugh, debate, disagree and wonder.

And occasionally bitch, hahaha.

But what they may not realise is how they make me feel.

You see I have no problem asking them for their point of view and they have no problem giving it to me.

Except it’s not some wannabe intellectual wank-fest [which is good, because I’d always lose] it’s thoughtful, compassionate and – dare I say it – loving advice.

In short, they look out for me.

They tell me when they think I am wrong.

They tell me when they think I am right.

But most of all, they tell me things to think about to encourage the outcome that I hope for.

When I was made redundant, they were the first people I spoke to.
When I am moving to another country, they’re the first people I chat to.
When I want someone to bounce stuff off, they’re the first people I reach out to.

In an industry obsessed with pathetic intellectual swordsmanship, these two wonderful, beautiful, talented bastards swap weapons for compassion.

They make me a better person and colleague – albeit to Colenso, clients and Metallica.

And they ask for nothing in return.

Which reinforces they’re brilliant people but maybe not as smart as everyone thinks they are.

They’ll probably hate me being so gushing in this post given they both like to hide their public emotions in a black hole … but it’s true.

I love them.

I love their partners.

I love their multitude of animals.

But most of all, I love they’re in my life.

How’s that for a Monday post then eh?!

Comments Off on Two’s Company, Three’s A Wonderful Nightmare …


If You Want To Do The Impossible, You Use The Incredible …

I don’t normally write about work I’m involved in, but today I’m going to make an exception because it’s slightly bonkers.

One of our clients is a company called FFI.

They make a product called Green Hydrogen.

Put simply, it’s the only energy source that can maintain the World’s energy requirements without killing the planet because it is carbon neutral.

Nada. Zilch. Nothing.

And while the fossil fuel companies will claim they have similar products – like blue or grey hydrogen – they don’t, because the reality is green hydrogen is called ‘green’ for a reason and that reason is its main ingredient is nature and so it’s impact is also good for nature.

I know … sounds too good to be true doesn’t it?

In fact, when we were pitching for it, I wrote a slide that said “this sounds the sort of wizardry you’d expect from Harry Potter”.

And it is. Except it’s real, not magic … even though it feels like it should be.

Anyway, without going into too much detail, one of the things we want to do is ensure youth culture know about it … know there’s something that can actually given them and their planet a future despite the fossil fuel companies trying to burn it all for their own profit.

I know … it may sound weird to do that … but there’s very good reasons for it, especially when we have a generation who have seen the power they have with their united voice and focus.

From legitimising non-binary attitudes to undermining presidential campaigns to shorting hedge funds to forcing national demonstrations against the NRA to name a few.

But the question was how can we do this?

How can a major, corporate company connect to culture in a way where it’s not try hard and still allows the science to be celebrated?

The answer …

Work with a scientist who lives and breathes in their world.

Which is why we are working with the brilliant Rick Sanchez, from Rick and Morty, to help spread the word, educate the world and push for change.

And while this won’t happen overnight … I’m very excited to see how our brilliantly bonkers partnership will help move us there. After all, there’s plenty of examples that show if you want to change established attitudes and behaviour – then there are occasion where doing something ridiculous is the most sensible thing you can do.

It all starts from here …

Comments Off on If You Want To Do The Impossible, You Use The Incredible …