Filed under: A Bit Of Inspiration, Advertising, Anniversary, Attitude & Aptitude, Birthday, Colenso, Colleagues, Creativity, Culture, Cunning, Daddyhood, Emotion, Empathy, England, Family, Happiness, Health, Home, Hope, Jill, Love, Loyalty, Martin Weigel, Mercedes, Mum, Mum & Dad, Otis, Parents, Paul, Queen, Relationships, Resonance, Rosie, Shelly
So this is it, the last post of 2022.
Again, I want to say a big thank you to everyone and anyone who has read or commented on my ranting rubbish.
I have to say, I miss the comments.
I know it was my choice to stop them, but I do miss them – so maybe I’ll have to bring them back, even though I’ve become waaaaaaay more productive since they’ve been turned off as I don’t have to spend vast amounts of my time checking what insults have been written to me and about me, hahaha.
But lack of comments aside, it’s been a big year … mainly because it has been the first year in a couple of years without any lock-down. And yet I still find it bizarre seeing people not wearing masks and being able to get on a plane again.
To think of the isolation, suffering and pain so many people suffered, the speed of the bounce-back has taken my breath away. Of course there are still people enduring tough times … but given the horror of the pandemic has seemingly been replaced by the threat of nuclear war and economic collapse, maybe COVID wasn’t so bad after all.
That said, I’m so grateful for the ability to travel again as it meant I was able to go on a trip that I’ll never, ever forget.
A trip where I got to see my beloved Martin getting married in Portugal.
A trip where I got to see my beloved Nottingham Forest getting promoted at Wembley.
A trip where I got to see my beloved Queen in concert with a ticket I bought 2 years earlier.
A trip where I got to see my beloved Paul, after the longest time we’ve been apart in 52 years.
It was, without exaggeration, one of the most special times in my life … with stuff I thought I may never see – or see again – so you will understand why I still feel so grateful to be able to have experienced it.
But beyond that, there were many other things that made this year memorable.
We did some fun work including Beyond Binary, Rick and Morty, Phone It In and Give Up On Humans. Our agency Christmas gift was interesting too. I say interesting, but I mean ridiculous, especially compared to last years more sophisticated Restraining Order, haha.
I wrote a pretty decent April Fools post that conned a few people.
And then, more seriously, I wrote some posts about my dalliance with depression, fulfilment, prejudice and respect that seemed to mean something to people, which made me feel happy it helped in some way.
I worked with Metallica, Miley Cyrus, Muse and Journey, to different degrees of success and enjoyment, hahaha.
We produced Dream Small … which I’m not only very proud of, but has led to conversations and change I never imagined we could have.
The way Otis – and his school – dealt with his dysgraphia diagnosis.
I celebrated my Mum’s 90th.
I got to see the wonderful Maya and Bree again, after years.
I was somehow featured in a book.
My Bohemian Catsody office mural … featuring Rosie amongst others.
I laughed myself stupid about Gi’s shit explosion while also being proud as punch of my wonderful team with our WARC/Cannes Global Grand Prix for effectiveness … followed up with us winning the same achievement at the NZ Effies … followed up by us winning the Global Grand Effie a few weeks later.
Renovating the old Colenso table to give it – and the irrepressible, unmistakeable Kate Maitland – the respect and recognition they deserve.
Lizzie and Amy’s news.
And Paula’s wonderful ray of sunshine.
Then finding the brilliant Briar and Shelly … with Martin and Meg arriving in Jan. [Which in Meg’s case, is almost 2 years in the waiting]
And last – but certainly not least – seeing Boris get pushed out quickly [literally and figuratively] by Liz Truss, even though the evil Tories somehow remain in power.
Of course there was some sad and disappointing stuff.
The loss of the irreplaceable and wonderful Dan Wieden.
Queenie … which hit me far more than I ever imagined it would.
Ben. Who left us too soon.
Mike’s motorcycle accident.
Henry, Liam and Robin left the team.
My first dalliance with COVID. And Jill too.
The bullshit that Simon P was forced to deal with and face.
Not to mention the horrible situation one of our clients was exposed to by the worst of society.
And then too many terrible global events, with the situations in Ukraine and Iran being possibly the worst of them all. What makes these last two even more disturbing is how the media only pay lip service to them. As if they don’t deem the horrors ‘relevant’ enough for their viewers and readers so they hide it on pages 5 and 6 … behind articles on energy bills, political scandal and sports scores.
I know it’s Christmas, but instead of having that one extra drink or buying that one shitty pressie, donating that money to organisations who offer support and help would be amazing. Two of them are this for Ukraine and this for Iran.
2022 has reminded me how privileged and comfortable my life is.
While compared to many, I have only experienced that sort of life, there have been times that have challenged me.
1999 was horrid.
As was 2015.
And last December was arguably, the worst month I’ve ever faced.
But this year, from a purely personal perspective, has generally been pretty special for me and one of the biggest reasons for that is my family.
I know we’re all supposed to say that, but it’s true.
Not just for who they are, but because for some reason, I feel we got even closer.
Emotionally.
Supportively.
Connectively.
To be honest, I thought we were already as close as you can be, but I discovered there’s actually no limit to the level of connection you can feel with loved ones and that has left me feeling a bit overwhelmed.
Maybe it’s because NZ is so far from everyone, we feel closer to each other. Maybe it’s because we don’t see the people we love so often, we have become more reliant on each other. Maybe it’s because we just have gone through some stuff that it reinforced how special we are to each other. Maybe it’s for reasons I’ve not wanted to admit before because it challenges the priorities I’ve lived by before.
Who knows, but what I can say is I love my ramshackle collection of Campbell’s.
Including Rosie, of course.
They’re not perfect.
They can drive me nuts.
But they’re mine and I adore every bit of them.
Which is why I want to sign off by saying to them – and to the rest of you – that whatever you do over this period, I hope it gives you all you want and all you need. I am grateful for everything every one of you put in my life and I hope 2023 – as scary as many are suggesting it will be – will surprise us all with its happiness and fulfilment.
Just as long as mine is happier and more fulfilling than yours.
Hey, I may be getting more tolerant in my old age, but I’m still as only-child demanding as ever.
Have a great one. Back Feb 1. I hope to see you in 2023.
Filed under: A Bit Of Inspiration, Attitude & Aptitude, Death, Empathy, Love, Loyalty, Otis, Sentimentality
This week has seen quite a lot of sentimental posts so far.
Or should I say, has seem more sentimental posts that usual.
The reason is likely because it’s Otis’ 8th birthday on Sunday and I’m building up to it.
I’ll be writing a big post about that – and him – on Friday, but this post continues the sentimental theme.
Except this has nothing to do with me and is just something I couldn’t help be touched by.
A story of love and loss.
Friendship and light at moments of loneliness and darkness.
No, it’s not the storyline for a documentary.
It’s not even about humans.
But it is real. And I do love it. Especially as the world feels more divided and broken than I’ve ever experienced it and so any sign of genuine emotion and love goes a long way.
Have a read of this … though the real impact comes in the form of the photographs.
Those beautiful, gentle, loving photos.
Especially the one with the ‘wing’ around the other.
Who knew that we could all do with being a bit more penguin!
Filed under: A Bit Of Inspiration, Agency Culture, Attitude & Aptitude, Context, Creativity, Culture, Dad, Daddyhood, Differentiation, Distinction, Diversity, Education, Effectiveness, Emotion, Empathy, Equality, Family, Fatherhood, Government, Happiness, Imagination, Inclusion, Individuality, Insight, Jill, Love, Management, Marketing, My Fatherhood, New Zealand, Otis, Parents, Perspective, Prejudice, Relevance, Resonance, Respect, Social Divide, Standards, Teamwork, Trust
I recently saw this piece of brilliance …
Isn’t it awesome?
Of course some people will think it’s cute … but wrong.
Whereas others may think it’s cute … and smart.
Putting aside the fact the responsibility for clarity of communication is with the communicator, not the recipient – which means the exam board have to accept their role in the answer given – it also highlights how one persons ‘normal’ is another persons ‘lateral thinking’.
I know that sounds a big leap for what is a young kids incorrect/correct answer to an exam question … but at a time where the British PM wants to kill the arts and freedom of expression for kids in schools – in favour of even more logical and rational studies – it’s a sign how early we try to destroy/control/devalue the imaginations of the young.
What I find ironic about the British PM’s stance is that he seems to be of the belief that having people study maths for longer will make everything better.
Putting aside the fact that much of the UK’s global influence – ignoring the violent invasions of other countries – has come from the arts, that’s a big call to make.
Even more so when you consider the financial mess the UK is in right now, has come from the hands of the very people he wants to encourage more of.
As a parent this situation is very difficult.
Of course we want our children to be set up to embrace life. But if they’re all being taught the same thing … in the same way … without consideration of what their own personal talents, interests and abilities are … then are you actually preparing them to thrive or simply survive?
Recently Otis got diagnosed with a learning difficulty.
I say difficulty, but really it’s a complication.
It’s called Dysgraphia.
While this doesn’t affect his ability to learn, it does affect how he does it and what he may be able to do because of it.
We are incredibly grateful the school he goes to – Birkenhead Primary – not only embraced this situation by changing the way he could engage and present his schoolwork. They did it by specifically tailoring their classes and approach to ensure Otis could participate in ways that actively played to his strengths while maintaining the pace of everyone’s learning. And if that wasn’t impressive enough … they were the ones who first noticed there may be an area of challenge for him and were proactive in acting on it.
The impact of this approach on Otis has been enormous.
Not just in areas of his schoolwork that were being impacted because of dysgraphia, but in his overall confidence, enjoyment and willingness to participate.
He has always been a kid who tries hard and wants to do the right thing [so definitely more like Jill than me] … but thanks to his teachers, he now feels he can express himself fully rather than having to become a smaller version of himself in an attempt to find a way to get through certain areas of class that challenged him because of his dysgraphia rather than his ability.
Frankly I doubt this would have happened if we were still in the UK.
Not because the teachers aren’t as good, but because the system doesn’t allow the sort of deviation of approach that Otis’ school created for him.
What’s scary is Sunak’s attitude towards education will only make this situation for kids like Otis, even harder.
Either actively leaving them behind or setting them up for a life of anxiety, guilt and feelings of inadequacy. And yet it doesn’t have to be that way.
So many of these complications aren’t barriers to learning capacity, just accessibility.
A bit of flexibility can unlock the full potential of a child, especially with the power of technology these days.
But the schooling system is increasingly about ‘targets’ rather than learning.
Preparing you for exams rather than life.
Systems rather than needs.
And while I totally accept creating an education system that caters to the masses as well as the edges is incredibly difficult, having a one-dimensional system that ‘succeeds’ by forcing compliance and oppression is not the solution either.
What the British PM needs to understand is making kids study maths for longer isn’t going to solve the UK’s economic woes. But maybe designing an education system that enables teachers to help kids learn how to play to their strengths, is.
Or to paraphase Sir Ken Robinson … see creativity and imagination as a strength, not a weakness.
We’re so lucky Otis’ school values potential rather than parity … but I can’t help but wonder how many other clever kids are out there who have been written off simply because the system would not allow for them to be recognised, embraced and helped.
When will certain governments understand an educated generation is a successful nation?
Probably when they understand school should be about learning not teaching and it’s an investment rather than a cost.
Filed under: A Bit Of Inspiration, Advertising, Agency Culture, Attitude & Aptitude, Authenticity, Brand, China, Colenso, Comment, Confidence, Creativity, Culture, Effectiveness, Emotion, Empathy, End of Year, Fulfillment, Goodbye England, Imagination, Jill, London, Management, Marketing, Martin Weigel, Mum, Mum & Dad, My Fatherhood, New Zealand, Otis, Paul, Paula, Resonance, Respect, Rick Rubin, RulesOfRubin, Shelly
So this is it, year 15 of this blog is officially over.
YEAR 15!!!
Christ, this might be the most I’ve ever been committed to anything. What a shame this blog is basically worth nothing, hahahaha.
But we’re here.
A year that the World hoped would represent huge, positive change after the hell of 2020 … but ended up being more of the same.
For us, of course, this was a year with a huge difference – namely we now live in New Zealand.
Moving countries can be a pain in the arse at the best of times, but doing it in a pandemic adds a whole lot of stress that no one needs. However, despite that … despite saying goodbye [or should I say, au revoir] to the beautiful house we had just bought … despite not being able to physically see my beloved Paul and Shelly before we went … despite the hassle, broken furniture and time to get settled in … it’s been amazing.
There’s many reasons to that.
From the 2 week quarantine we had to do, which let us – and Rosie, the cat – get acclimatised to the obscene time difference to the kindness and generosity of the people here. To the fact we had bought our beautiful home – and cars – before we arrived, which made things so much easier. To the covid vaccinations we received. To the community we have found ourselves in. To the outdoor life – excluding the insane rain and 4 month lockdown – we have been able to enjoy.
So much.
But it would be wrong for me to not mention the role Colenso and, specifically my team, have had in it.
Everyone of these talented souls has been wonderful.
Not just to me, but Jill and Otis as well.
Plus there’s the fact my team have [generally] put up with my ‘ways’ … and we all know how painful that can be. I’ve always been incredibly fortunate with the teams I’ve been a part of and this lot are no different.
Sure, they’re mouthy bastards with no end of opinions, ideas and considerations but that’s – as you probably could guess – is exactly why I love them.
We’ve only been together 7 months but I’ve seen enough to be excited about what damage we can do in 2022 – reinforced by the fact we finished this year being named Agency Of The Year by the Effies organisation for a whole host of work that solved problems in interesting ways.
So to Lizzie, Henry, Teresa, Emma, Gi, Augustine, Amy and Liam … thank you for everything.
You’ve given me laughs, headaches, pride, lessons and things to ponder … and I couldn’t be more grateful for all of it.
[And extra best wishes to Lizzie who gets married during the holidays. Made extra perfect because she had to postpone it due to Covid and this way she gets to make the holiday season even more wonderful for all her family]
But while NZ has been the major change in my year, there have been some other notable moments.
In some respects, it was a year of music.
From my Rick Rubin project to getting fired by the Red Hot Chili Peppers to the best passive aggressive endorsement ever seen in the history of mankind.
Given I’ll be working for The Black Keys, Muse and – weirdly – Journey in 2022, I can only hope the musical rollercoaster will keep me on my toes as much.
Talking of celebrity …
I met Noel Edmunds at a business ‘do’ in Auckland – which surprised him as much as it did me – and I got to hug Jacinda Ardern, albeit committing social faux pas when I interrupted her during a dinner she was having to say hello.
That I’m still allowed in the country is testimony to New Zealand’s humanity.
Then there was the Tokyo Olympics …
An event a year late from its original plan … met with global apathy, especially in their home country … only to win us all over and turn us back into fans.
Seeing young kids win medals in skateboarding will stay with me for a very long time.
In fact, having skateboarding in the Olympics may have just done more to get kids wanting to do sport again than any number of NIKE ad campaigns.
That’s how good it was.
Best ad of the year goes to the amazing MacMillan cancer ad.
I must have watched it a couple of hundred times now – hell, I’ve even built a presentation around it that I give clients – and I still cry when I see it.
Not because of sadness – though there’s plenty in it – but because of the human emotion it triggers.
As I wrote at the time, it has this incredible ability to take me back to the times I lost my parents but make me feel closer to them. Extraordinary.
I could go on …
I could talk about certain posts I wrote in the year, like Toxic Positivity, but let’s face it … you can’t be bothered to read it and I can’t be bothered to write about it.
So I want to say some thanks …
To everyone who reads, writes and insults me on this blog … I am eternally grateful – and surprised – you come here. Many of you have been coming here for almost as long as I’ve been writing it and I have to say I find comfort in knowing that whatever I’m facing in life, I can come here and all of it just fades away. So for that, thank you … I really appreciate it.
I also want to say thank you to everyone who has reached out to check on how we’re doing. You didn’t have to, but you did and that means a ton.
Extra special thanks go to Paul, Shelly, Martin, Paula, Amelia, Martin B, Meg, Rach, Mike, Sam, Mr Ji, Peter and Cliff … who all made me feel like you were just around the corner, even though you were thousands of miles away.
And finally, a special thanks to Jill, Otis and Rosie.
None of this would be possible without you and I wouldn’t want to do it with anyone else.
You make me a happier, better person than I believed was possible … and while you may rightfully think I can be a total pain-in-the-ass, I can just tell you I’d be even worsr without you.
So thank you.
For everything,
I can never fully tell you how much I love you and am grateful for you.
The way you handle all this change is extraordinary …
Nothing sums this up more than something Otis chose to do recently.
As you all know, Otis has beautiful, gorgeous, stunning long hair …
Well a few weeks ago, he suddenly announced he wanted to cut it off so it could be donated to kids with cancer.
We asked if he was sure as it was a big thing and he said, “he wants to and is determined to”.
Then he added he will continue to do this until he’s 18.
Grow his hair.
Donate his hair.
Grow his hair.
Donate his hair.
So that evening, his Mum got scissors and a hair razor out and starting cutting 35 CENTIMETERS OF HAIR.
THIRTY FIVE!
Throughout the cutting he kept saying how excited he was.
How it was changing his life.
How much ‘lighter’ his head felt.
And afterwards, the little champ looked like this …
A new sort of rock n’ roll.
I thought it was impossible to love him anymore. I was wrong.
To have the capacity to be so compassionate and considerate at 7 years of age is incredible.
Even more so when he has had so much change in his life.
Four countries in 6 years.
New homes, new schools, new friends.
Almost 18 months of lockdown.
And yet he still has it in him to think of others.
Definitely his Mum’s son.
But proudly mine too.
Hell, he even offered me a chance to remember what it was like to have hair …
… though it could also have been to take the piss out of me.
So to Otis … Jill … Rosie … everyone I know and people I don’t but somehow have still come into my life this year, I wish you a wonderful festive season.
I really, really hope 2022 is much better for everyone than the previous 2 years.
I hope we have a year where everyone can have hope for the future.
I don’t know if it’s possible with the machismo bullshit of politicians, but let’s hope so.
Thank you again for everything, have a great time … just not better than me. Please.
See you on January 31st.
Filed under: A Bit Of Inspiration, Advertising, Agency Culture, Attitude & Aptitude, China, Colenso, Comment, Corporate Evil, Creativity, Culture, Distinction, Emotion, Empathy, Management, Nike, Otis, Perspective, Relevance, Resonance, Wieden+Kennedy
Lot’s of companies talk about doing good.
Sadly, of those who do, many have both eyes fixed on what’s in it for them.
A headline.
An award.
A chance to win favour with someone they want to connect with.
An opportunity to distract attention from all the bad stuff they’re doing.
Now there are some companies who mean it.
Who have a set of values that truly is reflected in a set of behaviours.
However, in my experience, I’ve found it’s often more to do with the character of an individual within the organisation rather than the organisation.
Not always, but often.
What I’ve found is the best way to identify the real motivation behind an act of generosity is to see how inconvenient it is for them to execute.
The more inconvenient, the more they care.
I’ve seen some amazing examples of people going out of their way …
There was the time Simon Pestridge – when he was CMO at NIKE – got me a signed Wayne Rooney, Manchester United shirt so I could give it to a random taxi driver I’d met in Atlanta. Or the time San – also from Nike – humoured me by getting me green M&M’s [my attempt at reliving the Van Halen ‘brown M&M trick‘] when they asked me to pull a global preso together at the last second.
That’s proof of people who give a shit about others.
But I’ve seen the other side.
The food brand who ‘donated’ $100 to a group collecting food for victims of an earthquake.
Or the travel company who gave schools a 3% discount for train tickets so city kids could see a beach.
Or the international conglomerate who talk about purpose and their desire to help humanity but continue to profit from cultural exploitation and acts of prejudice.
But where you would normally expect me to leave the post there – with a bad taste in your mouth – I’m not going to.
I know, who the fuck am I?
You see a while back I got asked by Coca-Cola if I’d give a presentation to their Asia-Pac marketing team.
I decided a while back, that I’m going to start ‘exploiting’ my so-called position by trying to do things that can positively change things for more people.
So I told them I’d do it if they agreed to hire a young woman [full-time or a long-term paid internship] who hadn’t gone to university and came from a more humble background.
Then – proving I’m still a selfish, blagging bastard – I said I’d also like some Coke Zero for me.
Amazingly … brilliantly … awesomely they agreed and were nothing but kind and open about making it happen – which also helps explain the photo at the top of this page showing Otis with an outdoor furniture set made of Coke Zero supplies.
They didn’t have to do it.
They could have just asked someone else to do the talk.
But they did … and while there are many things people could throw stones at them for, this was more than many and more valuable than most.
Which leaves me with this …
If you’re asked to do a presentation or a talk or even a panel for someone, maybe you could consider doing a similar thing to me.
Let’s face it, if they would do it for me, they’ll DEFINITELY do it for you.
And if they say no, then you’ll know exactly what you’re dealing with.
But maybe they’ll say yes.
Maybe it won’t be an internship, but it could be something else.
A partnership with a school.
An introduction to one of their partner companies.
Some mentorship.
A donation.
And while it might not change millions of lives, it could change one.
And that is most definitely better than none.
Just a thought.
Thank you Coca-Cola..