Filed under: 2024, 2025, A Bit Of Inspiration, Attitude & Aptitude, Authenticity, Colenso, Colleagues, Contribution, Crap Marketing Ideas From History!, Creative Development, Creativity, Culture, Death, Emotion, Empathy, Family, Fatherhood, Home, Jill, Love, Loyalty, Marketing, Martin Weigel, Mum & Dad, My Childhood, My Fatherhood, New Zealand, Nottingham Forest, Otis, Parents, Paul, Paula, Relationships, Resonance, Sport, Strategy, Sunshine
So this is it, the last post of the year.
Can’t believe it.
Looking back on 2024, I have to admit that generally it’s been a really good year for me.
+ The family are happy and healthy.
+ I’m happy and unnervingly healthy.
+ Work has been good and rewarding.
+ My team have been [generally] bloody wonderful, haha.
+ I got to travel a bunch to work with talented people on awesome projects.
+ I experienced stuff I’ve never had the chance to do before, which at my age is epic.
+ I was part of some creativity that’s right up there with some of the best stuff I’ve ever done.
+ This blog – albeit by its ‘questionable standards’ – had some pretty decent posts. Kinda.
+ I got a bunch of new tattoos and a new car – albeit one that was crashed into within a week.
+ Forest stayed in the Premiership and – so far – are doing better than the last 2 seasons.
+ And last but by no means least, the Tories got kicked out of government in the UK.
So, with that list of achievements and experiences, I can say this year, by all accounts, has been a pretty epic year for me.
Now I completely appreciate my privilege in being able to say this when so many are having such a hard time, but I can’t deny it happened … and while I’m obviously grateful for it, I also know it is as much down to luck than any so-called ability I may or may not have.
That said – and in no way am I trying to suggest this ‘balances things out’ – there’s been a few things that have been very challenging for me and my family to deal with this year. Not just in terms of the shit the World is going through right now … but things much closer to home.
The loss of our dear Rosie after 17 amazing years, the break-up of my best friend’s marriage after almost 20 and the horrible, premature death of a dear client placed a huge toll on us/me emotionally and professionally.
And while we know ‘life goes on’, that doesn’t mean they don’t leave scars … scars that I/we are still experiencing and dealing with today.
Each of these tragic events had a very destabilizing effect on me/us … amplified by the fact that in the case of Rosie and Paul/Shelly especially, they were long-term ‘stability pillars’ for us and now they are irrevocably fractured.
I should explain what I mean by ‘stability pillars’ …
Put simply, they were entities we could rely on – or lean on – through good times and bad.
An emotional life-raft, as it were … and given we have chosen to live so far away from so many of the people and places we feel most connected to, it meant we probably had an over-reliance on their involvement in our life.
An over-reliance that we may have taken too much for granted. Thinking it will never change or go away. Naïve maybe.
Now don’t get me wrong, we have friends in NZ and enjoy living here, but it’s different … partly because we’re not from here, partly because we’re still relatively new here and partly because we know we won’t be here forever.
Of course, I get that’s ultimately our choice and decision, but the point is for all the positive things that have happened to us and for us this year – and there’s more than we could have hoped for or maybe even deserve, at least in my case – the impact of those 3 important relationships, have left an indelible mark on the year for us.
Which leads to why this holiday season is so important for me … for us … and most likely for the people involved and affected by the events that have happened.
I cannot tell you how much I’m looking forward to it. Not just because it’s a break, but because it’s a chance to unite, gather, refresh, restore and replenish.
I absolutely get others deserve – and most likely need – it more, but it still is very important and valuable to us too.
Fortunately, not only will we be getting it, but by living in NZ – which, as I wrote here, is the best place in the World to have it – it means we will have the space to truly embrace it and I’ve never been so grateful for it.
Talking of grateful …
This year was only possible because of the people around me.
From my family and friends, through to my colleagues and [some] of my clients, haha.
But it would be remiss of me not to acknowledge the people who read my rubbish on here.
And while I no longer allow comments, I know there’s still a bunch of people out there who do thanks to the data, the emails or the sarcastic texts. [Hello Andy!]
I’ve been writing this for almost 2 decades and in many ways, it has forged the glue of connection that has made our constant moving around the World a bit easier.
A way to never feel too alone. Too isolated. Too new.
That may sound dramatic, but it’s true.
Which is why I want to offer my thanks to each and every one of you for all you have done for me – even if it’s just occasionally read what I write.
I’m grateful for your interest and commentary and hope the holidays will be as good to you, as I hope 2025 is good for all of us.
Just with mine being a little bit better than yours … hey, I’m an only-child, so what do you expect? Haha.
In all honesty, I have some specific plans/hopes for next year. Plans/hopes that could give me a different perspective and experience in my – and my families – life. Whether that happens is anyone’s guess, but I’m quite excited to see if I can pull it off. See what we may discover and experience if it happens, both individually and as a family.
But before that can even happen, it’s time to rest …
So with that, I say ta-ra.
See you on the other side.
For year 19, starting Jan 13, 2025.
Happy holidays everyone. Wherever you are. Whatever you celebrate.
Filed under: A Bit Of Inspiration, Advertising, Age, Agency Culture, Ambition, America, Aspiration, Attitude & Aptitude, Brands, Colenso, Colleagues, Creative Development, Creativity, Culture, Curiosity, Cynic, Distinction, Emotion, Empathy, Environment, Experience, Fulfillment, Individuality, Innovation, LaLaLand, Love, Luck, Metallica, Miley, Mr Ji, Mum & Dad, Music, My Childhood, Nottingham, Parents, Perspective, Play, Relationships, Relevance, Resonance, Respect, Rick Rubin, Rockstar Games, Standards, Talent
A few weeks ago, I found myself wandering around Marina Del Ray, in LA.
It’s an area I know well given I both worked and lived relatively near the place a few years ago.
Anyway, as I was strolling around, I was looking at the boats moored along the marina. Be under no illusion, you need a bunch of cash to own a boat in LA and even more to be able to afford to keep it in a shared dock – but that’s the thing about Los Angeles, it’s a place of financial extremes.
There were all manner of boats in all manner of shapes and sizes … but the thing that grabbed my attention was their choice of names.
I love hearing what people call things.
Years ago, with cynic, we did a project with a video rental company [told you it was years ago] which included us exploring the ‘passwords’ people had on their account.
We didn’t know whose account it was – or the details of the recipient – it was just a list of random passwords. Anyway, it was pretty fascinating.
No random letters or numbers.
In fact, nothing approaching any level of security protocol whatsoever.
Instead, it seemed to be words that reflected a family ‘trait’, an individual’s alter-ego or something mischievous that the creator forgot would have to be said out loud to the store assistant every time they rented a film.
I say this because as I looked at the boats, there seemed to be a similar approach to its naming protocol.
Of course a boat name is very different to a password, but for all the choices you have, many seemed to fall into certain groups.
+ Reference to life on ‘the high seas’.
+ An individual persons name.
+ A sea-reference pun.
+ Or a mark of achievement …
… of which, none was better than this.
For those who can’t read it properly, it’s called, ‘Dream Worked’.
I have to say, I bloody love it.
Of all the names I saw, this was arguably the most honest.
A statement that whether through hard work, luck or other means … their ambition to own a boat in LA had come off.
They’d done it.
Hit the goal.
I wanted to meet the owner. To hear their story. To understand their journey.
Was the boat the prize or a byproduct of it?
Maybe my interest in the boat was because we all like a good news story. Or because I like learning how – and why – people do stuff. Or maybe it’s simply because I’m approaching that point in life where you’re running out of time for dreams to work and so you’re questioning what you’ve done or still want to do.
This is not in any way trying to say I’ve suffered.
If I’m being honest, the life I live is beyond anything I could ever have imagined or hoped for. Probably more than my teachers imagined for me too.
But despite being 54, I still have a lot of ambitions.
Things I want to do.
Things I want to try.
Things I want to see.
Things I want to achieve.
However – as I’ve mentioned many times – the older you get, the more you realise not only will you not be able to do all of them, you won’t even be able to pursue all of them. You have to be more focused with your energy and time. You need to prioritize rather than chase down every rabbit hole.
Frankly, that part of growing older is shit especially as I’m someone whose entire bloody life has been chasing the intrigue, the possibility and the creative opportunity. But whether I like it or not, I’m slowly learning how important it is to be more measured in my choices if I want to keep moving forward rather than standing still.
Sure I’ve had to accept I’ll be working at a different pace than before.
Sure I’ve had to accept I’ll be working from a different place than before.
But it means I don’t have to accept what others expect me to do and frankly, that’s all the motivation I need.
However despite all this, growing older in your career does ask questions of you.
Uncomfortable questions.
You realise your relevance in the industry you work in is reducing.
Your abilities haven’t – quite the opposite – but their desire to hear or work with it has.
And it can feel like you’re being left behind when you’ve got so much still to give.
Like you’re screaming in a vacuum that no one gives a shit about, hahaha.
A while back I saw a quote from an ex-footballer than summed this up perfectly …
I get it. We all will at some point …
It really forces you to question who you are and what you’ve done.
And how you deal with it defines where you can go with it.
So while it was more luck than judgement, I consider myself very fucking lucky that I fell into a new chapter of my life … where I have got to learn, express and discover how my creativity can be used in new ways with incredibly talented new people … the best and most successful of the best and most successful … who, despite all they’ve achieved, value what you do and bring far more than who you are and what you have.
I’m under no illusion it could all end tomorrow, but it’s going great right now and the stuff I’m getting to do and be a part of is not just creatively exciting, it’s allowing my creative ambitions to flex and be pushed.
To be able to do that at any age is awesome, but to do it at 54 – alongside rockstars, fashion gods and creative legends – is fucking incredible.
Which is why I realized – as I walked around those boats in Marina Del Ray – that if I had a boat, I wouldn’t call it ‘Dream Worked’ … it would be ‘The Dreams Working’ … because to be at this point of life and still be able to look forward and see exciting possibilities rather than just look back at what you’ve done, feels like the greatest achievement of all.
___________________________________________________________________________
As an aside, today is the 3rd annual ‘Fuck Off And Pie’ Colenso Planner Bake-Off competition.
A time where, contrary to this post, I am reminded I’m the biggest failure of all time.
Or should I say the ‘silver medal’ biggest failure.
I’ll let you know if I maintain this standard or – god forbid – achieve gold loser status.
Given this years theme is ‘birthday cake’ I’m in with a shot and to be honest I like what I’ve done.
Not just in the fact it tastes pretty good – no, seriously – but because I’ve created a design and theme that will never be forgotten. Especially by our HR department. And probably by my colleagues and team mates who run the risk of spending Christmas with gastro. The gift that keeps on giving. Cue: Evil laugh.
Filed under: A Bit Of Inspiration, Apathy, Attitude & Aptitude, Complicity, Content, Context, Creativity, Culture, Curiosity, Effectiveness, Egovertising, Emotion, Empathy, Mum, Mum & Dad, My Childhood, Parents, Perspective, Point Of View, Positioning, Provocative, Purpose
In many ways, this post is a continuation of yesterdays … except this was written 3 weeks ago and yesterdays – in an alarming moment of relevance for this blog – was written yesterday.
So let’s get on with it shall we?
Oh the 80’s.
The decade of excess.
Excess living.
Excess spending.
Excess movie stars.
Excess fashion styles.
Excess exuberance. Excess. Excess. Excess.
But as is always the case, too much of one thing causes a correction and different nations and generations have been dealing with the byproduct of that for the last 40 odd years.
However, over the past few years, there has been a narrative coming from the industry that suggests all this economic instability has changed attitudes and behaviour.
More frugalness.
Less materialism.
Higher levels of thrifting
Greater emphasis on life more than work.
Increased importance on values and purpose.
And while this is absolutely true for millions, to suggest everyone on the planet thinks and acts this way, highlights how the marketing and advertising industry loves to jump on bandwagons and then conveniently ignore – or fight againt – any voice that challenges their view.
Now don’t get me wrong, I’d be less annoyed if people acknowledged there were multiple segments but they were deliberately choosing to focus on one for reasons that suit their values/product/ego … but I am amazed how many orgs and experts talk in absolutes and not even acknowledge there are other groups/ways/approaches.
Nothing highlighted that more to me than this …
Yes, it’s a company that will take your everyday credit/debit card and make it look like an AMEX Centurion – also known as the AMEX ‘black’ card.
For those who don’t know what the Centurion is, it’s a credit/charge card for AMEX’s most wealthy customers.
And while it comes with a host of ‘perks’, you only get to apply for it if your annual spend/payment on another AMEX is US$500,000 per year … and even then, you have to pay thousands of dollars per year as an annual fee.
Except this isn’t an AMEX Centurion is it. It’smore likely a Natwest Debit card with an overdraft facility of £500 … so you may well be asking why would anyone do it, especially because when you use it, I imagine it tells the retailer it’s absolutely not an AMEX card whatsoever. Add to that, more and more people are using their phone to pay for goods, which means no one even see’s what card you’re using and you have to wonder what’s the point. Except it doesn’t take much looking around to see there’s millions of people who see the fake [reframe: replica] and/or toxic [reframe: alt/anti-woke] materialism lifestyle symbols, an investment.
An investment in their ego.
An investment in their belonging.
An investment in their status.
An investment in their ‘in-the-know’.
An investment in their delusion.
An investment in their taste.
An investment in their ambitions.
An investment in their quest for equality.
An investment in their need to not feel being left behind.
An investment in their connections.
An investment in their truth.
An investment in who they are or want to become.
And while we may not understand all of them … agree with all of them … even like all of them, it doesn’t mean they don’t exist or that their views and opinions don’t have any validity [even if it’s just to them], so dismissing them, ignoring them, judging them or being deliberately ignorant to the reality of them doesn’t help anyone, including yourself.
Because nothing sets you up for failure than only choosing to see, relate or value the people who are the same as you, which is why I find it so funny that for all the research companies invest in, so many of them only focus on what lets them them feel better about themselves rather than what reveals the truths and reasons they need to know.
Or at least acknowledge.
And that’s why the older I get, the more grateful I am to my Mum for instilling in me the importance of “being interested in what others are interested in”.
Not because you’ll always agree with them … or even end up liking them … but because when you make the effort to understand how – and why – they see the World, you better understand how you see it too.
We could all do with more of that … because being blinkered often stops you seeing who you can be, not just who others are.
Don’t get me wrong, taking a position is very important … but it only has value if the journey towards that point of view has come from understanding, rather than arrogance and ego.
Talking of 2024 being like the excess of the 1980’s …
There will be no posts next week as I’m off on a ridiculous trip.
Los Angeles.
Sydney.
Melbourne.
And errrrm, Hobart in Tasmania.
I know … I know …
But as I pointed out at the beginning of this post, for every action there’s a reaction … which in this case means you’re free from a week of my blogging rubbish, so if anything should highlight the benefits of acknowledging the different sides of situations, it’s this.
Filed under: Attitude & Aptitude, Dad, Death, Emotion, Empathy, Family, Love, Loyalty, Mum, Mum & Dad, My Childhood, Otis, Parents
Today would have been Dad’s 86th birthday.
That means he’s been gone 26 years.
What’s bizarre is I remember the last birthday he had – his 60th – so clearly.
The photo above is from that day.
Part of my reasons for remembering it is because I flew back from Sydney for it. Part of it is because we had bought him a special armchair that allowed him to get in and out of it with ease. And part of it is because he hardly had time to use it, because within months, he was back in hospital – except this time, it would be his final time.
And yet I look back on that day with love.
Sitting next to him.
Looking at his beloved garden.
Having some-sort of conversation about the plants … even though his strokes had robbed him of his ability to talk – bar individual words. In many ways, that was the cruelest thing of all given he was such a wonderful conversationalist. And yet he had – thanks to his tenacity, Mum’s care and speech therapy – found a way to pick out the most perfect word to express what he wanted to communicate. Including when you wish he hadn’t.
I remember when he was later in hospital and there was a male nurse.
Dad kept looking at him intensely and I asked if he wanted anything, to which he replied, “Hate him” very loudly. I don’t know why he felt so much distain towards this person, but he was not the sort to have such an emotional reaction towards anyone without merit.
Mind you, I also remember when another nurse asked him what night-time drink he wanted and he said, “gin” and then laughed proudly to himself for an age.
That is still one of the best memories from one of the worst times of our life.
But then that was Dad …
His ability to make people feel at ease regardless of the challenge they were experiencing.
I think I’ve written about the time he was driving a friend of mine back to their house and casually asked what his parents did for a living. My friend – we were about 15 at the time – replied that his Father had passed away to which Dad then asked what had happened.
I was fuming and embarrassed and told Dad that on the way home.
And while I knew he wouldn’t want to make anyone feel that way, I was angry he’d asked such a personal question to a friend of mine. And I felt that way right until Benny – my friend – told me a couple of days later how grateful he was my Dad had shown interest in him and his Dad because most people immediately changed the subject or just clammed up the moment they heard his Dad had passed.
This moment made a huge impact on me …
Challenging my perceptions and perspectives on how to communicate and interact with others … ultimately demonstrating the foundation of any relationship of worth – whether for life, work or a moment-in-time – is based on your ability to be conversationally intimate and honest.
Of course, to do that means you have to be authentic and considerate, but being interested in what other people are interested in – as opposed to wanting people to be interested in what you want them to be interested in – is the most powerful way to build understanding between people, even when you come from different worlds or perspectives.
That pretty much sums up my Dad and Mum.
The strength of character they had to be transparent and vulnerable
To enable others to feel at ease with their situation and themselves.
To be open to answers or perspectives that were different to theirs. Or even better, be open to their perspective to be changed because they see what works for someone else, doesn’t mean it has to work for them.
But you can only get to that place by creating the conditions for it.
To allow emotional safety.
It’s why I get so angry when people call emotions, a ‘weakness’.
The reality is, if it’s anything, it’s honesty.
A way to build bridges rather than walls.
Of course that doesn’t mean your view is the only right view. Nor does it mean you can act or react any way you want or choose. But it does mean you feel you can express your truth because you know it will be seen and heard by people who actually want to better understand who you are rather than judge what you do.
I got to experience that.
I got to experience that pretty much every day of my life.
And while I didn’t always get the outcome I hoped for. Or realise how amazing it was to be in a place where I was continually encouraged to express and connect. I now appreciate the power of listening to understand.
That should sound obvious, except it isn’t.
Too many people only listen to win. To find holes to poke, push and provoke.
And that’s led us to where we are … a world of division, arrogance, selfishness and blinkered, one-winner-must-take-all competition.
And yet the irony is, when you listen to understand … you still win.
It opens doors.
It creates relationships.
It allows good things to be born and shared.
I know that sounds hippy-like shit, but it’s true.
It’s the reason why Dad was such an amazing lawyer, because he fought for equality rather than one-sided victory.
Equality of rights … consideration … possibilities.
[And if anyone tried to stop that, he would make them pay. A lot. Haha]
Which explains why certain corporations/CEO’s hated him but their employees/families/unions were massive fans of him.
So even though today is Dad’s birthday, he – and Mum – gave me the greatest gift.
I don’t always live up to it, but I always will measure myself against it.
And I hope I can pass that on to Otis.
A gift from his grandparents … a way for them to be part of his life despite sadly never getting to be in his life.
Oh my god, they’d have absolutely loved to play that role and I’d have utterly adored seeing them live it. But alas, things don’t always go to plan … but they ensured their lessons and love remain and flourish.
And boy, do we ever need that right now.
Which is why, while it is Dad’s birthday, he – and Mum – gave me the greatest of gifts.
So Happy Birthday Dad, I love and miss you so much.
Give Mum a big kiss from me.
Rx
Filed under: A Bit Of Inspiration, Attitude & Aptitude, Cats, Death, Emotion, Empathy, Family, Hope, Jill, Love, Loyalty, Mum, Mum & Dad, My Childhood, My Fatherhood, Otis, Paul, Respect
This week has been a week of pretty heavy posts.
But given the standard I normally write at, this has – if I may say so myself – been pretty good. And hopefully today will top that off, albeit in a pretty emotional and confronting way.
Let’s see …
When I was young, I remember thinking that I never wanted to be with my parents when they died. My belief was the pain of watching them go would be too much for me to deal with. That seeing their final moments would leave an indelible scar on me for the rest of my life.
Thank fuck I came to my senses …
Because while their deaths were – and continue to be – the worst days of my life, I’d have been haunted if I’d not been by their side.
It could have happened.
It could have happened easily given I was living in different countries when they passed.
Australia for Dad. China for Mum.
But for reasons I’ll be eternally grateful for, I was there. With them. Able to tell them how much I loved them, was grateful for them and would do my best to honour them.
Because even though I was drowning in a sea of overwhelming grief as I witnessed them take their final breaths, it was the moment I understood – with absolute certainty and clarity – why I had to be there.
For them. And for me.
A few years before Mum died, her sister-in-law passed away. It was unexpected and she died at home on her own. To be discovered the following day.
Mum was understandably very upset about this. Not just for the loss of a woman she liked very much, but that her final moments had been on her own. That she must have been so scared. So desperate to be surrounded with the people she loved.
One day, while visiting from Shanghai, Mum confessed how she feared this would happen to her. That she’d be alone. I’d never heard her say something like this before and it genuinely haunted me. Not just in that moment, but till the end.
My Mum was an amazing woman. She had endured a huge amount of hardship through her life and all I wanted to do was look after her. But she was also fiercely independent, so it was always hard to get her to accept anything from me. In her mind, I had to focus on my life – not hers – which is why revealing her fear was so heartbreaking.
You see, not only was she acknowledging her own mortality – which was devastating to hear, let alone for her to say – she was admitting there was something I could do for her, even though we both knew it was something that was almost impossible to ensure.
What made this even more emotionally charged is that we both knew that this admission had ‘slipped out’.
Mum spent her life trying to protect me from pain and inconvenience at all costs – from her gentle words to try and coax me out of my delusion that Dad would miraculously get better after his devastating strokes through to me finding notes she’d written prior to death to make sure it was easier for me to handle her affairs – so the pain of hearing her fear was no doubt matched by the pain she felt for causing me sorrow.
She was that sort of person. A wonderful, compassionate and considerate human. A woman who would genuinely give someone her last £1 than keep it herself. Which I admit, annoyed the fuck out of me sometimes. Ha.
And that’s why I’m so grateful I was with her when the worst happened. As I was with Dad. And if you look back to March/April 2015 on this blog, you will read the anguish and pain I went through. But among all the desperation and loss, you’ll also see clues why I was so happy to be there on one of the worst days of my life.
Because while the idea of not having to see your loved one’s die, makes some sort of sense – the reality is quite different.
In fact, I’d go even further.
As bone crushingly devastating saying goodbye to a loved one is, it’s not as agonising as you would feel for not being there.
You see at that point, it’s not about you – but them.
However you feel has to place second-fiddle to their needs and situation.
For them, knowing they’re not alone at their final moments gives them peace. A way to leave with love rather than just fear. It doesn’t matter if they’re conscious not, they know and I can say this with absolute certainty.
As I said at Dad’s funeral, when we arrived to be by his side after an urgent call from the hospital, we found his body in the throes of turning off all the lights. Imagine someone walking around their old house and checking that all the windows were closed, all the lights were off and all the doors were locked. Making sure everything was done before they left for good. That was Dad and his body had almost finished its final check bar one little candle flickering in the night. But the thing was, he wasn’t going to blow that out till we were there … till we could tell him he could go … that we loved him … that we were grateful for all he had done for us … that we knew he loved us.
And when we did that, we watched him metaphorically blow out that final light out without fuss. A dignified, quiet passing, leaving us distraught with the loss but happy we were together.
Which is why I am so glad I came to my senses about not wanting to be there when my parents died. Because if I did that, not only would I have left my parents to experience fear instead of comfort and loneliness instead of love, I would have spent a lifetime trying to come to terms with what I’d done. How in my selfishness, I’d left people I loved – and love – at their most desperate and alone, at a time where they arguably needed me most in their life.
Of course, for some, they don’t have the option to be there.
Sometimes it’s because of circumstance, sometimes because of situation. And to them, I hope they are able to find some sort of peace because I can’t imagine the pain and burden that must inflict on them.
Now I say all this for 2 reasons.
One. Because tomorrow is the 9th anniversary of my wonderful Mum dying.
Two. I recently read an article that brought all this back to me … but through a perspective I’d never considered – the final days of a pet.
As you know, I bloody love my cat Rosie.
She’s basically my first real pet … and while we originally got her to keep Jill happy, she has become a true member of the family.
I’ve turned down jobs because of her.
I’ve started companies to bring in her favourite food for her.
I’ve taken big freelance jobs to aid her movement to new countries for her.
She is very, very special to me.
She is also, very, very old … and while she is generally fit and well … for the last few years I’ve wondered if this is the year we have to say goodbye.
It will happen eventually. I mean she turns 17 this year. SEVENTEEN. And my worst thought is having to one day take her to the vet to put her down.
And despite the lessons I’ve learned from my parents passing, my initial thought was if we had to do that for Rosie, I’d not be able to be there. It would be too hard.
And then I read this.
[Whether a pet owner or not, please read it]
Of course it should have been obvious.
Of course it should never be even a consideration.
But while we treat pets like members of the family, at the worst moment – many of us disassociate ourselves to try and protect ourselves.
Forgetting that at that moment, it isn’t about us – but them.
Yes we will be devastated.
Yes it will be horrific and hard.
But how do we think it is for them?
To face your final moments and not see the person who has been there loving them and looking out for them must be terrifying and confusing. Alone in an unfamiliar room with unfamiliar people.
As the article states:
“You have been the centre of their world for THEIR ENTIRE LIVES!!!!”
“90 per cent of owners don’t actually want to be in the room when he injects them so the animal’s last moments are usually them frantically looking around for their owners”.
Frantically looking for their owners.
Take that in.
I don’t imagine its that different for people in their final moments.
They need us. They need us to feel they still have us. That their final moments are with love and not abandonment.
I know it’s hard. I know it’s horrific. But I also know it’s not about us – not really.
So I write this to say that should you be of the opinion you don’t want to be there … that the pain would be too much. Know I sympathise, but also know it won’t nearly be as painful or deep as the knowledge that you weren’t.
Give the people. pets and places you love a hug, call or kiss this weekend.
See you Monday. I hope, ha.