Filed under: A Bit Of Inspiration, Attitude & Aptitude, Canada, China, Colleagues, Context, Culture, Empathy, Friendship, Happiness, Jill, Otis, Paul, Relationships, Relevance, Respect, Travel
I’ve written a lot over the years about the gift of living overseas.
I’ve talked about how I totally understand why people worry about what they’ll miss … but they should also think about what they’ll gain.
I’ve highlighted how I owe everything in my life – bar my relationship with Paul – to me living and working overseas.
Everything.
My wife.
My son.
My cat.
My career.
My whole life.
I don’t say that lightly … and I don’t ignore the fact I’ve also faced things I’ve missed and miss … but overall, it’s an amazing gift the World has given me.
Recently I was given another reminder of how wonderful it is.
I was in Edmonton, in Northern Canada.
It’s the most northern city in the World with a population of 1 million.
I’d never been there before. I’d never even heard of it before. But there I was … in a wonderful restaurant called Ridge Rd, with some clients … when I received this:
It’s a message from someone I knew in China. Someone I last spoke to probably 10+ years ago. But here I was, in a city I’d never been to – far from pretty much every other city I’d been – having an old friend say they were there too. I can’t tell you how lovely that was. How wonderful that an isolated city had brought me closer to someone from my past.
Now you may think that’s kinda-crazy, and I guess it is … but it’s happened before.
It happened when I took my Mum to the North Pole to see the Northern Lights.
It happened when I was in a small town in Brazil.
It happened when I was in Russia.
It happened when I was in Finland.
It has happened a lot because I’ve lived in a lot of countries … and every single time, it’s made me feel incredibly fortunate for the experiences, places and people it has brought into my life.
I get it’s a privilege and I don’t take that for granted.
But that privilege is far more than simply being able to live in different countries or earn different amounts of money – if you’re lucky. It’s about the ability to connect to different people, cultures and contexts. Their backgrounds, their viewpoints, their ambitions, their fears, their issues, their opportunities, their hopes, their references, their perspectives … that’s what the privilege is really about.
It makes you a bigger and better person for it.
Not just in terms of your own knowledge, but your own place in the world.
Which is why, when I got that random SMS from someone I knew in China while sat in a small restaurant in a small city in Northern Canada, I was so happy. Because that could only happen because I said ‘yes’ to opportunities when arguably, it would have been easier to say no.
I get it’s hard. I get not everyone has that chance.
But if you do, grab it. Because nothing lets you feel you’re living life than hearing from people you would have otherwise never met in places you never imagined you would ever go.
Given the sad news I wrote about yesterday, I am going to shift the tone.
Not because death is something we should shy away from, but because the people involved were such joyous beings – they’d likely welcome the silly rather than the subdued. With that …
So I know today represents less than a month before Christmas day, but that’s because I wrote this post ages ago but forgot to put it up.
You see I took this photo back in September.
And what photo am I referring to? This.
What the absolute fuck.
Some people would think this is still too early given it’s not even December, but September!
Now I get retail is down right now.
And I understand money is tight for everyone.
But selling Christmas in September? Worse, selling Christmas shitty sweaters in September?
The great irony of all this is that rather than put me in the festive mood, it kinda just put me in a mood … even though I bought the one on the bottom right, hahaha.
And anyone who thinks I wrote this post because I had nothing else to write about, you can feel pretty smug with yourself right now. Unfortunately.
Filed under: Auckland, Australia, Authenticity, Colenso, Colleagues, Creativity, Culture, Death, Friendship, Loyalty, Marketing, Relationships, Relevance, Reputation, Resonance, Respect
This last week, I lost 2 brilliant people in my life.
While one was, sadly, expected – due to their long battle with cancer – the other was the result of a terrible, terrible accident.
I had spent the day with them last Monday and even though we’d not known each other too long, we clicked. It’s rare enough to find that connection with someone at the best of time – even more so when that person is a client.
But they were special and everyone felt it.
Supportive, encouraging and deeply committed to doing the best thing, not the easiest.
I actually wrote to her last Wednesday to tell her the huge impression she had made on her team, our team and me. I don’t know why I did it, I just felt compelled to … and she responded the following day with genuine shock and gratitude.
Shock that people felt that way about her. Grateful that someone had told her that they do.
We were due to catch up later this week and talk about her impending trip to NZ to visit us at Colenso but then on Sunday, we heard the worst possible news and we – like many others in the industry – were left shaken, upset and very, very sad.
While I’d do anything to change the outcome of this tragic story, I am incredibly grateful I sent that note to her.
That she saw it and understood what we saw – and felt – in her.
While both people I lost last week were very different people, there were some similarities.
Both were called Lisa for a start and both were like those comets you occasionally see flying across the night sky. Burning so brightly, but for all too brief a time. But boy … so, so bright.
My deepest sympathies go out to their families, colleagues and all those people impacted by their remarkable, talented, infectious spirit. Of which I am one of them.
Rx
Filed under: A Bit Of Inspiration, Advertising, Apathy, Attitude & Aptitude, Authenticity, Colenso, Creative Development, Creativity, Culture, Imagination, Management, Marketing, Music, Provocative, Relevance, Reputation, Resonance, Respect, Standards, Success, Wieden+Kennedy
One of the things I’ve always rallied against is the view the advertising industry is in the ‘service industry’.
Sure, our job is to service our clients need to grow or evolve or deepen their relationships with customers and/or society at large – but that doesn’t mean our job is simply to do whatever our clients want.
In fact, what clients want is the last thing we should be doing – it should always be focused on what they need – but nothing highlights how the industry has fucked itself by adopting ‘subserviency’ as its business strategy.
Or said another way, ‘pandering for pay’.
What makes it worse is this approach – albeit with toxic organisations – tends to work, which is why I think Succession connected to so many people. Because while it was filled with the egos, power plays and delusional drama of the wealthy, the underlying message was ‘those who enable them, benefit from them’.
Which is fucking depressing isn’t it.
But it’s not all bad news because not all people are like that.
Colenso live by the belief of ‘truth over harmony’.
Wieden adopt an attitude that ‘transparency is a demonstration of respect’.
And just recently, I wrote about an artist I’m working with who was evaluating an offer to perform at a major global event based on whether they felt they could do something that would challenge them rather than simply do it for the exposure and/or cash.
Which leads me to the point of this post …
Recently I saw a post by the band, The Pretenders. It was this …
Now I appreciate to some, this may read like they’re biting the hand that feeds them … but that’s not the case. In fact it’s the opposite, because the reality is ‘performing is a two-way street’ so what they’re actually doing is ensuring they can give the audience the best performance they can deliver.
It’s kinda similar to why Billy Joel refused to sell the front row at his Madison Square Gardens residency … because he understood performing to an audience who provide energy – rather than just take it – elevates how he performs because it positively effects how he feels.
Now I get this may all sound like some happy-clappy, hippy bullshit … but be it on stage or performing in an office, the environment you’re in, dictates the level of performance you give.
Or said another way, the less oppressed you feel, the further you can go.
Sure, I get we all have a responsibility to deliver certain standards – especially when it’s your job – but contrary to what many management consultants or C-Suite execs believe, oppression and control doesn’t drive standards, it limits them.
It demands you focus on what’s been done before than what could be next.
It makes you play within the limits of the company mindset rather than culture.
It encourages you to aspire for C-Suite acceptance than debate.
It pushes you to play small, than risk swinging big.
It reinforces bad behavior, than challenging it.
Which is why I have such a problem with the whole ‘service industry’ analogy … because the underlying message is ‘conformity over creation’ and conformity doesn’t seem to take us to many places where we can show what we’re capable of delivering, changing or enabling.
And while tension can unlock the doors of possibility from a creative perspective, it’s as destructive as fuck when it exists between artist/agency and audience/client … because when that happens, you’re not working towards where you could be, you’re working on where you’ve been before.
Resulting in a culture that mistakes:
Busyness for productivity.
Acceptance for success.
Efficiency for effectiveness.
And you know who wins with this?
No one.
But do you know who wins when everyone is excited by what you can do and be together?
Everyone.
Because even if things don’t quite go as well as everyone hopes, you’re still further ahead than you’d be if you simply did what others expected or demanded.
Musicians get this.
Musicians know who you play for impacts how you play.
Which is why I find myself saying [once again] that we should follow the ‘paraphrased’ advice of The KLF – which is focus less on giving clients what they want, and focus more on giving their customers what they’ll never forget.
Or to quote Rick Rubin from my RulesOfRubin series from a few years back:
“If you’re not enjoying it, and there’s not much love in it, how can the work be good?”
Filed under: Aspiration, Attitude & Aptitude, Communication Strategy, Crap Products In History, Delusion, Status Anxiety
I kinda touched on this subject last week but this is – in some ways – an even more powerful/horrific [delete as appropriate] example of what I was taking about.
For years, we’ve been hearing how society are actively choosing ‘purpose driven brands’.
That more and more people are choosing to adopt an anti-materialism stance.
That thrift culture is becoming mainstream culture.
And while there is a lot of truth in that for a lot of people, it is not the only truth going on … and yet, it is often the only narrative that seems to be spoken about.
Ironically, by people and brands who are the opposite of who they try to claim they are.
I’m looking at you, Unilever. Cough Cough.
Which is why, while I hate the arrogant, overly confident, condescending asshole brands who peacock their one-dimensional status credentials – or should I say, ‘wannabe status’ credentials – to the masses, I at least begrudgingly admire their ownership of who they are.
And nothing sums this up more than this whoever is behind this bullshit:
Yep, it’s a 24k toothbrush.
A FUCKING GOLD TOOTHBRUSH!
Though given it’s US$60, I assume it’s ‘only’ a gold-plated toothbrush … which makes it even more stupid to own and says far more about your ‘status delusion’ than how much you care about your teeth.
Which is why I wish anyone who buys this has a lifetime of cavities, because if anyone deserves to make dentists even richer than they already are, it’s someone who uses puts a 24k gold plated toothbrush in their gob.
Never has the words, ‘eat the rich’ been so perfect.