Filed under: A Bit Of Inspiration, Attitude & Aptitude, Comment, Family, Jill, Otis
A few weeks ago, we were driving to Nottingham very early.
We’d only been on the road about 30 minutes and the atmosphere in the car was toxic.
Everyone was snappy with each other.
Everyone was whining.
Everyone wanted to be somewhere else.
Anyway, like some contrived ad – I saw a McDonalds enter into view over the hill and decided to pull in.
I was making the assumption that we were either tired or hungry and even if it was neither, I was confident that putting a McMuffin of any description in our mouths would at least stop us being assholes to each other.
As it happened, we were hungry because within a few bites of food, the mood lightened dramatically … but not nearly as much as when Jill got her McBaconMuffin thing.
Why?
Because it looked like this.
I don’t know what made the people behind the counter put so much bacon in it, but for all their generosity, the fact it looked like the food equivalent of someone at the beach who hadn’t “groomed” ensured it wasn’t eaten but it was replaced by laughs.
So whoever made this porn food delight, thank you for making the rest of our journey a whole lot less eventful.
Filed under: A Bit Of Inspiration, Advertising, America, Attitude & Aptitude, Audio Visual, Authenticity, Childhood, Comment, Communication Strategy, Content, Creativity, Culture, Daddyhood, Emotion, Empathy, Equality, Experience, Fatherhood, Honesty, Human Goodness, Innocence, Jill, Love, My Fatherhood, Otis, Parents, Prejudice, Relevance, Resonance
One of the things that is a beautiful nightmare for parents is watching the speed of their children grow up.
At each stage of their development, you think they have reached ‘peak perfect’ and you want them to stay that way forever … but you can deal with their growth because they bring an even more delightful element into their behaviour and, as a byproduct, your relationship.
It’s utterly, utterly magical.
That said, it still doesn’t stop the fact it all happens in the blink of an eye, so while you want to always encourage their development, you just wish it would slow down a little.
The reason I say this is that I recently read about a graphic designer was so appalled at the cover of a young girls magazine, that they decided to release what they thought it should be.
Now I must admit, my first impression to this story was that the graphic designer was probably a self-righteous individual who wanted kids to grow up in the same conditions as they did.
That was until I saw this …
The original cover of the magazine is on the left, their version is on the right.
I’m going to ignore their cover – because you can read how it came about and the story behind their idea, here – however the magazine they redesigned is a real magazine and, according to their own website, supposedly stands for:
Girls’ Life (GL) magazine was founded in August 1994 (yes, we’re ancient, we know) by Karen Bokram. Since then, GL has grown from a 23-year-old’s pipe dream project to a best-selling and award-winning platform for tween and teen girls.
Tweens and teens.
An incredibly impressionable age.
Now look at that cover.
Look at those story headlines.
Now I appreciate I am an old, white male … but they seem to place huge subliminal pressure and expectations on young women.
Wake Up Pretty.
Dream Hair.
Fashion you need to own.
Boyfriends.
If young women want to explore any of those things, then that is wonderful, but I wonder how much of it is because they are being made to feel that way rather than being something they are naturally interested in. Of course, there is something wonderful about learning to develop and grow … but this seems less about personal growth and more about playing to stereotypes – and advertising dollars – so that they can then be judged by broader society.
Of course parents have a big role to play in managing the environment their children play in, but at a time where the World is finally waking up to fighting the prejudice, oppression and stereotypes women have had to face for centuries, it becomes increasingly difficult to achieve this when the World they are surrounded by continues to push an agenda of compliance … especially when they’re titles supposedly designed for the betterment of young women.
Of course this is not limited to content for young women, young boys also have stereotypes of behaviour and aspiration shoved down their throats that are unrealistic and add incredible pressure to their development.
I get children will always grow up too fast for parents, but it is scary how even that isn’t fast enough for media outlets.
What makes it worse is so many of them say their ‘purpose‘ is to inspire brilliance in their readership.
Girls Life specifically say their role is ‘dedicated to informing, inspiring and entertaining girls around the globe—and that includes everything from starting your business (we LOVE spotlighting smart, successful teens) to putting up with periods to styling a personal look you’ll love’.
Which is why I look at the Graphic Designer who screwed with their cover and say ‘well done’ … because I now realise what they did was not act like a judgmental parent, but simply show Girls Life how their cover should look if they are serious about what they claim they represent.
Filed under: A Bit Of Inspiration, Advertising, Attitude & Aptitude, Authenticity, Comment, Communication Strategy, Culture, Daddyhood, Family, Friendship, Jill, Love, My Fatherhood, Otis
Dear Ring Doorbell marketing people …
If you want your product to have more emotion in your communication, stop talking about stopping thieves and start talking about how your product can capture spontaneous moments of family love and happiness.
This picture of me with my son is one of my all time favourites.
Caught by your product as we waited for his Mum to open the door.
Imagine the instagram account you could have of happiness, love and family …
A much nicer association than the fear-mongering you tend to peddle.
You’re welcome.
Filed under: A Bit Of Inspiration, Attitude & Aptitude, Comment, Daddyhood, Family, Jill, Mum, Mum & Dad, Otis, Parents
As I wrote yesterday, this is a big week in our household as Otis starts school.
Proper school.
In fact, he starts it in a few hours time.
Yes, today!!!
And while this is going to be a journey that will be filled with excitement and drama … tears and cheers … [and that’s just how his Mum and Dad will be when we wave him off later today] I had a glimpse of what might be in store for him in a way that took my breath away.
A few weeks ago, I wrote about how Otis has graduated from preschool.
Well from that day, Otis had this photo taken.
I saw it for the first time recently and I don’t mind telling you it stopped me in my tracks.
Not just because he is in full graduation gear – something his old man didn’t come close to achieving – but because of how much I see traces of my mum and me when we were young.
I wish Mum could see it, she would be chuffed to bits.
Just like I am.
Filed under: A Bit Of Inspiration, Attitude & Aptitude, Authenticity, Comment, Culture, Dad, Daddyhood, Emotion, Empathy, Family, Home, Jill, Love, Mum, Mum & Dad, My Fatherhood, Nottingham, Otis, Paul, Resonance
So the time has come to close the door on the house I grew up in for one final time.
I’ve written the reasons for why this is happening in the past – as I have the reasons why the house was, and always will be, be so important to me – but it is the beginning of a new chapter for my family and my Mum and Dad would be so happy.
Anyway, we went to visit her one final time.
While the garden remained pretty much as my parents left it – thanks to us having a gardener visit every fortnight for the past 4 years [and we’ve taken a couple of things from there to plant in our new home so we will forever be connected] – going into the actual house was a very different feeling.
Part of it was because there was nothing in it.
No furniture.
No people.
No noise.
And so the overall effect was the house felt smaller … more fragile … and yet, as I walked through each room, there were so many emotions going through me.
As I watched my son run through the place holding his toys, I could see me – probably at his age – doing the same.
I saw where my Raleigh Grifter was waiting for me in 1989, on Christmas day.
I could see where my Dad – and then Mum – would sit in the lounge, on their rocking chair.
I could hear my Dad shouting ‘it’s ready’ from the kitchen our Saturday Beefburger was ready for scoffing down.
I could see my old clock radio when I was in the ‘small bedroom’ and my big stereo when I got ‘upgraded’ to the bigger room.
I could see the bed Mum and Dad slept in … where I would sit by them and chat throughout my time in the house.
Mum and Dad’s bedroom was especially poignant to me.
Regardless what happens in the future, it will always be ‘their room’ as they used for the entire time they were alive [and I was around].
Below is a photo of their empty bedroom that I took.
I’ve superimposed another photo of Otis that I took on the day after Mum died.
He’d just flown with his Mum overnight from Shanghai and he’s lying on the side Mum used to sleep on, looking at a painting of a mother and her child that hung above her bed.
He never got to meet her in person – he was supposed to a couple of weeks later when she recovered from her operation.
Alas it didn’t work out that way which is why this photo is so precious to me and why I feel, in a weird way, they did get to be together – hugging each other tight – if only for a second.
Another thing that got me, was when I went to the garage.
When we were having the house refurbished because we wanted to help a family live in a good area, we wrote a message on the wall about how much that house meant to us.
Well, when we checked at the weekend, we saw the tenants had left their own note and I have to say – it got to me because while my life is moving on, it was built in those 4 walls and I hope it does the same for anyone and everyone who lives there.
Thank you Mum.
Thank you Dad.
Thank you house … you will always be treasured.