Filed under: A Bit Of Inspiration, Advertising, Attitude & Aptitude, Brand Suicide, Comment, Corporate Evil, Culture
A little while ago I was in Paris.
I must admit, I love that city.
Beautiful. Stylish. Romantic and yet bustling.
It blows my mind how everyone looks so good.
OK, so that isn’t hard when comparing them to me, but still … they all look perfect even when they’re just in sweats.
Damn them.
But then something happened.
Sure, I was in the most touristy of tourist parts of Paris.
Sure, what I am referring to was written in English, meaning it was aimed more at foreigners than Parisians.
But even that isn’t a good enough excuse for this …
No … your eyes aren’t deceiving you … it’s a bloody gelato burger.
Which means one of only 3 things:
1. The French have lost all their cool.
2. The French think all English speakers are Neanderthals.
3. The French have just declared war on Italy.
Sadly, I think the most likely answer is 2.
Even more sadly, I think they may be right.
And no, I didn’t try it … mainly because I could hear the disgusted ‘tuts’ from my Italian Mum in my head just reading the sign.
18 Comments so far
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I agree that this looks revolting. But questioning “French cool” would be more provocative if you hadn’t written a post praising “French cool” last Friday.
Comment by George July 15, 2019 @ 6:25 amGood 🔥
Comment by Bazza July 15, 2019 @ 6:43 amHe got you there Rob.
Comment by Pete July 15, 2019 @ 7:28 amDamn you George.
Comment by Rob July 15, 2019 @ 10:45 am#robfail
Comment by DH July 15, 2019 @ 7:53 pmYou can’t really comment on what is and what isn’t good food when your tastebuds make your fashion choices look good. I’m still trying to.get over that chip shop food BOM. You subjected me to in Nottingham and that must be 10 years ago.
Comment by Bazza July 15, 2019 @ 6:45 amI don’t understand what this message means but I think it is thanking me for the kebab cob special I gave you from Nicks in West Bridgford. You’re welcome.
Comment by Rob July 15, 2019 @ 10:46 amThat looks revolting.
Comment by Pete July 15, 2019 @ 7:28 amstop looking in the fucking mirror then.
Comment by andy@cynic July 15, 2019 @ 12:51 pmThe chippies on the Algarve aren’t run by Portuguese so why do you assume this is a French business?
Comment by John July 15, 2019 @ 8:16 amWhy do you assume it’s not John?
But it gets worse, I just discovered there is one of these in Fulham and guess what they’re advertising … yep, those bloody ice cream burgers.
Comment by Rob July 15, 2019 @ 10:47 amI didn’t. I just questioned your assumption. Turns out it’s a company called amorino set up by two Italians.
Comment by John July 15, 2019 @ 11:17 amlook at doddsy trying to pretend he wasnt being mr fucking passive aggressive. twat.
Comment by andy@cynic July 15, 2019 @ 12:50 pmYou’re on excellent form today Andy.
Comment by DH July 15, 2019 @ 7:54 pmBloody hell, I’m actually in the midst of persuading a client to play with one her brands’ french food credentials. Think I might quietly back peddle. This is worse than tea lattes.
Comment by Northern July 15, 2019 @ 9:42 amI’ll send you my invoice.
Comment by Rob July 15, 2019 @ 10:47 amthen ill send you my fucker campbell. you owe me more than fucking all the pricks who fund the republicans have in their bank accounts.
Comment by andy@cynic July 15, 2019 @ 12:51 pm[…] Carvery in Slough, so I suppose I shouldn’t be too surprised … but if I thought the French selling ‘hamburger ice cream’ was an act of war, then this should be all out nuclear […]
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