Filed under: Comment

For all my rants regarding socialistic capitalism and helping clients become rich by finding ways to help the wider community – my friend Matt has got off his arse and started a very exciting company called The Republic Of Everyone which is dedicated to these [and countless other] philosophies-for-good.
I really encourage you to read what they do/think/say because it’s great stuff and once you’ve done that, go out and tell everyone [including your clients] because it’s genius, especially their bloody forest!
This isn’t about advertising charity, it’s about developing commercially viable ideas that allow companies to profit from investing in humanity and let me tell you, it’s the future of communication and makes a total mockery of Enfatico’s [formerly DaVinci] claims they’re the agency of the future – but then we already knew that didn’t we.
Filed under: Comment

Given it’s backed by Ogilvy, written by Kunal Sinha and features a forward from Shelly Lazurus – I already have certain expectations – however I’d love to hear from anyone who has already read it, especially if they live/work in China.
If no one has, I’ll put in my 2-pennies worth once I’ve finished it – though personally I’d LOVE to hear Charles view given he is a man who is ‘living’ China rather than just living in China.
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After Age’s lovely post about the tiger and the piglets, I’ve found another story to make you go soft and reinforce that if different animal species can find love and happiness together, we should be able to.
Yes I know this is all very sickly and lovely – but as much as I am a cynical little fuck where adland and corporations are concerned – in life I’m quite the sentimentalist.
Anyway before you all start throwing up [including me] lets get on with the story …

A baby hippo, who survived tsunami waves on the Kenyan coast, has formed a strong bond with a giant male century-old tortoise.
The hippopotamus – nicknamed Owen and weighing about 300 kilograms – was swept down Sabaki River into the Indian Ocean then forced back to shore when tsunami waves struck the Kenyan coast on December 26, before wildlife rangers rescued him.

“It is incredible. A-less-than-a-year-old hippo has adopted a male tortoise, about a century old, and the tortoise seems to be very happy with being a mother”, ecologist Paula Kahumbu, who is in charge of Lafarge Park , told AFP.
“After it was swept away and lost its mother, the hippo was traumatized. It had to look for something to be a surrogate mother and fortunately it landed on the tortoise and established a strong bond.”

“They swim, eat and sleep together …” the ecologist added, “… the hippo follows the tortoise exactly the way it followed its mother.”
“If somebody approaches the tortoise, the hippo becomes aggressive as if protecting its biological mother.”
If that doesn’t make you go ‘ahhhhhhhhhh’ then you’re either sick, Andy or Bambi [who used to have the monopoly in ‘sweet animal acts’] so with that, I bid you farewell and I promise I’ll be more cynical, miserable and evil tomorrow.
Filed under: Comment
Yep … Jillyisms

Filed under: Comment
I’ve had some rather ‘interesting’ job titles in my time …
Sponge
Devil’s Advocate
Communications Innovator
Wanker [no, seriously]
… and as much as many people may think being called a ‘Planner’ is the most ridiculous of them all, a mate told me about this guy he met who had the most mentally brilliant job title ever.
S T R A T O V A T O R
That just reeks of Alpha male doesn’t it.
You can almost imagine Arnie bursting into a boardroom and saying,
“You have disappointed the Stratovator, I must now teach you a lesson you will never forget otherwise – I’ll be baaaaaack”
Anyway, as even the thickest kid in a Nottingham school can work out, this guy is obviously trying to say he is a ‘strategy innovator’ … however in my experience, just like people who say they’re CRAZZZZZY and then turn out to be accountants, I have a feeling this guy should actually be called a ‘TWATEGIST’ however regardless of that, I think STRATOVATING is the future and when you hear it being banded about in management books, remember where you heard it first.
Told you I’d be back to my cynical, miserable and evil self today. 🙂