The Musings Of An Opinionated Sod [Help Me Grow!]

Last Week Of 2022 Starts Now …
December 12, 2022, 8:15 am
Filed under: A Bit Of Inspiration, Advertising, Attitude & Aptitude, Business, Confidence, Culture

The good news for me is that unlike last year – the day after Otis’ birthday – I do not find myself rushed into hospital and requiring emergency treatment.

The good news for you, is that while this is not the last week of 2022, it is where this blog is concerned.

So win:win.

Except you lose, as not only is this blog back next year, I’ve already written a weeks worth of posts.

I know … I know …

But let’s focus on the positive … in just 4 days, you will be free from this blog till Feb 1.


Earlier this year I wrote why NZ festive season holidays are the most amazing holidays I’ve ever had. Not just for their duration, but for how the whole country values and protects them.

Now I’m not on holiday that entire time, but I will be for a bunch of it which means I’ll [hopefully] be rested so I can come back and write posts that will knock your socks off.

Oh who am I kidding?

So to get you in the mood of disappointment, here’s today’s rubbish.

Except this time, it’s not by me, but by that once great business name – Forbes.

Have a look at this …

Elizabeth Holmes of Theranos.
Sam Bankman-Fried of FTX.

The Queen and King of Finhealth and Crypto … who turned out to not be the icons of business that Forbes thought they were. That Forbes promoted them as being.

I wonder how much money they helped people lose with their misguided fawning?

Maybe if people knew Forbes editorial coverage can be purchased rather than it always being the result of independent journalistic opinion, they’d be less trusting.

Though you’d hope people would have a more cynical eye when reading anything Forbes celebrates from now on. That said, here’s another example of a brand whose blinkered quest for cash is their fast-track to a brand value crash. They should write an article on themselves as a watch-out for business.

And with that, I’ll see you tomorrow.

T-minus 4 days.

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