The Musings Of An Opinionated Sod [Help Me Grow!]

Well, it might also have made him think he can do no wrong.

A few weeks ago I went into Whole Foods and saw this…

Yep, they’re selling Alexa products with their fresh fruit.

While one of Amazon’s great strengths has been in cross selling – I don’t know if this combination goes that well together.

Yes, I know I’ve previously written about supermarkets genius about tapping into people’s romantic notions, but Alexa and fresh fruit doesn’t seem to me to have a combination that could illicit some desire you want in your life.

And that’s coming from someone who has a shitload of Alexa’s in his house.

Not to mention a ton of other mad gadgetry.

I must admit, I think watching how Amazon deals with their Whole Foods ownership will be fascinating … though I really do hope it will be more thought out than simply shoving Alexa into all their stores.