Filed under: Comment
So as you know, I was in Australia recently and flying back to Shanghai, I was checking out their entertainment channels when I saw this …
Can you see it?
No, not the reflection of me with a pair of ridiculous headphones on, I’m talking about the program that appears on the bottom left of the list.
It’s the show entitled ‘Stranded: All Flights Cancelled’.
I must admit, when I first saw it, I thought they were talking about their brand fucking decision to ground all their planes from a couple of weeks ago, but no – it was the Icelandic volcano incident from 2010.
Either way, I did find it rather amusing, albeit in an evil bastard way – though it does highlight how little things can affect a brand as much as the big … especially when they’re desperately trying to make amends for stupid decisions they’ve recently taken.
Maybe the Qantas team should learn from Van Halen’s old tour manager that understood ‘attention to detail’ increases the odds of creating ‘addictive experiences.’
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Oh dear.
Comment by Pete November 22, 2011 @ 6:24 amI feel sorry for the person sat next to you.
Comment by DH November 22, 2011 @ 6:28 amcan you imagine dave? some bald bastard with earphones that make him look like a drag act of princess fucking leia taking photos of a fucking page on qantas shit entertainment system. the poor bastard probably thought he was sitting next to a fucking terrorist with fucked up fucking taste.
Comment by andy@cynic November 22, 2011 @ 7:39 amI was the person who suffered … I was next to some cranky old Aussie who kept ordering wine and then slagging it off.
My favourite was when he asked what year a wine was. The hostie said “1999” and he replied,
“Could have done with a few more years in the cellar”.
On one hand I admire his bastardness, on the other, I just wanted to karate chop him in the windpipe.
Comment by Rob November 22, 2011 @ 9:19 ammy heart fucking bleeds for you campbell.
Comment by andy@cynic November 22, 2011 @ 9:32 amall the doco’s could double for porn.
Comment by niko November 22, 2011 @ 6:46 amAttenborough and beer?
Comment by Billy Whizz November 22, 2011 @ 6:53 amYou’re in to the really kinky shit aren’t you Niko.
Best ad for an airline I’ve ever seen. Explains why they give you blankets. Always wondered.
makes the bollocks “waste not” take on a whole other fucking dimension. the sort of dimension chuck dirty bastard berry would want to watch on his plane journey to hell and the music fucking dustbin.
Comment by andy@cynic November 22, 2011 @ 7:40 amWhat a surprise, Rob Campbell on the documentaries page.
Comment by Billy Whizz November 22, 2011 @ 6:49 amhe was probably looking for a fucking documentary on planning.
Comment by andy@cynic November 22, 2011 @ 7:36 amfucking stupid aussie flying bastards
Comment by andy@cynic November 22, 2011 @ 7:36 amor building cars.
Comment by andy@cynic November 22, 2011 @ 7:37 amIs this in the wrong place Andy? Seems your IT talent of old is back with a vengeance.
Comment by Rob November 22, 2011 @ 9:21 ammaybe its because im not a predictable asshole like mr fucking documentary.
Comment by andy@cynic November 22, 2011 @ 9:31 amIsn’t it ironic Qantas call their inflight entertainment system “iQ” when their programming choice shows anything but.
Comment by George November 22, 2011 @ 7:51 amHadn’t noticed that. Makes the whole sorry episode slightly better – in a ‘oh-my-god-they’ve-fucked-it-up-even-more’ kind of way.
Comment by Rob November 22, 2011 @ 9:22 amYou’re famous in Australia Robert.
Take a bow. t.co/OUn1gDx8
Comment by Lee Hill November 22, 2011 @ 2:40 pmThat’s probably the most effective bit of communication I’ve ever pulled off Lee. Do I send my invoice to you now or later in the week?
Comment by Rob November 22, 2011 @ 3:02 pmisnt that a fucking murdoch paper? youll be fucking phone hacked next campbell then theyll sue you for being so fucking boring.
Comment by andy@cynic November 22, 2011 @ 9:32 pmand i know youre sitting back an fucking smiling at all this lee. and dont give me any of that “no comment” bullshit.
Comment by andy@cynic November 22, 2011 @ 9:34 pmid like to point out what a new age fucking guy i am accompanying my wife to the paediatrician but im going to get fucking hammered with auntie, baz and billy instead.
dont worry campbell, youre ears wont be burning, youre not interesting enough to talk about.
Comment by andy@cynic November 22, 2011 @ 9:36 pmTV Choice:
Lost
Comment by Rob Mortimer November 22, 2011 @ 11:48 pmAirplane
Pan Am
Airline Investigation
keep it down. ive got a fucking headache.
Comment by andy@cynic November 23, 2011 @ 6:12 am