The Musings Of An Opinionated Sod [Help Me Grow!]

Pop [Bone] Idol …
August 26, 2008, 7:00 am
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The Moby's An Inconvenient Resemblance

So I was talking at a conference about technological empowerment [yes, a VERY wanky term] and to prove my point, I wrote a piece of music there and then – using just a keyboard, an Apple Mac and some – admittedly expensive – software called Logic Pro.

Anyway this is what I came up …

[Everything was recorded live, track-by-track, except the voices which were pre-recorded samples. If you are having problems listening to the track, you might want to click here]

Now while I’m not suggesting it is anything amazing – the fact it took me 20 mins to compose, record, roughly mix and download is pretty astounding given back in my days as a musician [which I appreciate was before electricity and trombones!] it would take 2 hours just to mic the bloody guitar amp up!!

The thing is, as much as all this [more affordable] technological power gives people an ability to let their passion/talent/delusions flow, I also think it has the potential to limit creativity.

I’ve written about this issue before, but because computers are only as good as the person using them, you could end up limiting your potential because you’re missing out on the benefits of collaboration and exploration.

It’s abit like scam ads … when you are client, strategist, creative director and consumer you can justify anything you do as being brilliant and effective.

Whilst the idea of being the ultimate dictator may sound good, the fact is when you involve others – people with different skills, talents and opinions – you often end up in far more interesting places, because not only do they bring new ideas into the mix, but they raise everyone’s standards thanks to an air of creative competitiveness.

OK so I’m being a bit of a hypocrite given I’ve just bought a bloody recording studio – but for me computers should be the tools to bring to life what’s in your head, not the place you go for all your creative solutions.

So that just leaves me with the question of why it takes Coldplay so long to record their albums? And don’t tell me it’s because they write/record good music – it might be better than this pseudo-Moby concoction but it’s still total wank.

26 Comments so far
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fuck me george totally nailed it with his moby campbell comment didnt he. thats fucking freaky because id always had you down as harry fucking hill.

youve got to feel for the vegan porn lover because not only does the poor bastard have a meat loving queen fan look like him but this imposter can churn out tunes that sound like outtakes from his play cd in front of a bunch of people in 1/2 a fucking hour straight. talk about having the value of your career destroyed in an instant. thats up there with ipod singing or wearing a hat and fucking dancing.

personally i never fucking liked mr weedys music but with the circumstances surrounding its creation taken majorly into account this is the most glorious piece of sonic shit ive ever heard.

campbell not as lazy or stupid as he appears? whod of thought it and he even managed to link it to a half decent post about collaberation. the old dog might be learning some new fucking tricks at last

treasure this moment rob because i admit you were right and i was wrong, fucking great pres but i guess by the law of averages you had to do something interesting at least once in your life πŸ™‚

Comment by andy@cynic

It doesn’t take Coldplay anywhere near long enough to record their albums.

Comment by John

Great post Rob…
Firstly because I too think Moby is somewhat overrated and boring, but mainly because I think collaboration does lead to bigger and better ideas (not just executions), at work here I call it “collective chaos”.

PS: Timely, I’m looking to buy a key board/synth at the moment… what gear are you using??

Comment by Age

You bought a recording studio ! Where ? Do we cat-loving acquaintances get to come in and use it ever ? !!

Comment by fan

Those Casio keyboards have come quite a way since the 80’s haven’t they? πŸ™‚

You show off Robert. Wish I’d been there, if Andy almost compliments you it must of been good.

How many tracks are on this? There must be a few because I hear your trademark violins in the background.

Comment by Pete

Andy: careful – you were almost complimentary

John: I knew you couldn’t be all bad

Age: email me so I won’t look a techno-geek
[Techno as in ‘technology’ not music genre!]

Fan: Of course, for the usual hourly fee.

Pete: 16

All other comments should go through my road manager – also known as Andy, the Peter Grant of adland [both physically and emotionally, hahaha!]

Comment by Rob

my first response was the same as fan’s: you bought a fucking recording studio? jesus christ!

ooh – i’ve got lots to say about collaboration, but am running late for a meeting. suffice to say – technology in making truly great art is still not as accessible for artists (photoshop does NOT count, thanks). and the new generation of artists collaborate all the time. shit economy, globalisation and cultural apathy have resulted in collaboration being the way to actually make it anywhere in this art biz.

Comment by lauren

i also think access to technology too early in creative output can sometimes fuck up your desire to learn the craft of it – you just assume that because you have something ‘good’ that it’s successful, without understanding why it’s good.

Comment by lauren

You have always approached your presentations as some sort of event so I suppose creating a soundtrack is just the next logical step.

Congratulations on what sounds like a very interesting and well received presentation, if we had not sold our record division I think we could of come to some sort of arrangement for every time you visited us.

Comment by Lee Hill

Great points Lauren that I wholeheartedly agree with. I think Eddie van Halen said to break the rules you have to know the rules and people who go straight to technology for their answers are missing out on all sorts of opportunities, not to mention the fact they are letting their brain not earn it’s money!

And thanks for your comments Lee – but given what we owe you re: you-know-what, I think I’d have to come to visit about 10 times a week for a few months to make us even. Or I could just be saying that in the interests of client/agency relationships πŸ™‚

Comment by Robert

it’s got a good beat.

Comment by Marcus

Can anyone else tell Marcus is a Dad of 3 by his comment πŸ™‚

Comment by Rob

I’m hamster dancing to it

Comment by Marcus

Slightly off the beat. Like quite a few of the G-guys when we played them the final result. Bless.

[Actually that is a complete lie, I’m just trying to play up to the geek cliche, the fuckers I work with are young, cool and hip. Bastards πŸ™‚ ]

Comment by Rob

did Andy dance? I bet he’s shit hot on the dance floor

Comment by Marcus

Andy doesn’t do ‘dancing’ – but if he did, I’m sure he’d be the best dancer in the whole wide World, afterall he tells me he is the best at everything else he does πŸ™‚

Comment by Robert

Where did your bolton post go?? I can’t find it any more… so here goes:

Slavery did play a part to be advocate of the devil. Current inhabitants of Jamiaca and the USA (afro americans) are descendants of physically superior people. People who survided wars in Africa, all kinds of ills, and the often deadly boat trip to the colony..

Is it all explaining, no, but it does play a part..

Comment by n to the h

Hahaha, I put the wrong date on it, so lets wait till next week.

See, this is what happens when you blog in advance πŸ™‚

Comment by Rob

just for the record…you did sound like a sad, sad mail on sunday, or whatever the paper was, reader πŸ˜‰

Comment by n to the h

John: Amen sir

Comment by Rob Mortimer

You know that email I sent you today N-to-the-H, ignore it πŸ™‚

Comment by Rob

As someone whose fingers split like Pamela Amderson’s marriages its great to be able to make music without my hands falling off from Stratocaster related injuries

Comment by Rob Mortimer

When I first read that comment Mr M, I thought you said …

“As someone whose fingers slit like Pamela Anderson”

… which, as I am sure you will agree, puts a whole different perspective on what you were saying πŸ™‚

Comment by Rob

It does. Thanks for nullifying my comment πŸ˜‰

Speaking of slits, have you seen the latest Gillette ad? Rant on ad pit…!!

Comment by Rob Mortimer

I will head over there in the morning, my rant rage levels are too low for the justice I can just imagine they deserve …

Comment by Rob

rob c , i’m so with you on the misread. i’m going to offend your mum, but i read “someone who fingers pamela anderson’s split”. eep!

Comment by lauren

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