The Musings Of An Opinionated Sod [Help Me Grow!]

Celebrated Mischief …
May 22, 2014, 6:20 am
Filed under: Comment

Remember a few weeks ago, when I wrote about Method Planning?

You know … the April Fool that some people didn’t realise was an April Fool because as an industry, we’re obsessed with celebrating our self importance and niche intelligence so we gravitate towards anything that makes us feel special.

Actually I’m being generous, what my bad April 1st joke did was highlight some people don’t read all the ‘facts’, they just focus on the highlights.

Though on this blog, there’s neither of either of those on here.

Anyway, while I was still rather happy with how it all went down, the ultimate validation came when I opened this months copy of Campaign magazine and saw this:

Thank you Campaign … I worry about your judgement, but I’m very grateful for your praise, though most of my thanks has to go to Leon, who was brave/stupid enough to let me use his name and photo in the name of planning pranking.


You’re a complete pranker.

Comment by John

Why you’re not writing for The Times is beyond me.

Comment by Rob

So much is.

Comment by John

is asian adland that fucking starved of news?

Comment by andy@cynic

To be fair, they reported it because the real news story was Rob allegedly went to work instead of went on holiday.

Comment by DH

Boom Tish Dave. Bastard.

PS: Yes Andy, it seems to be … don’t forget they even have me write a blog column for them occasionally. Poor buggers.

Comment by Rob

leon must be so fucking happy his boss thinks nothing of destroying his cred for a cheap fucking laugh. thats campbell all over, a cheap fucking laugh and i should know, ive seen his work.

Comment by andy@cynic

Cheaper than a $3 crack whore that where’s a clown nose?

Comment by DH

your comment would be fucked up on its own but youre asking it as a fucking question. what the fuck is wrong with you? freakoid.

Comment by andy@cynic

I’m sure everyone who won an effectiveness award from your judging yesterday will be excited they were awarded by the person behind method planning.

Comment by Pete

God Pete, when even you’re being a snidey bugger, I know the World is close to collapse.

Comment by Rob

Is this article the real reason your Nike potentials have declined? Perhaps China is a smokescreen and the certain humiliation that makes them think twice.
Just wondering..

Comment by Northern

One persons humiliation is another persons errrrm … OK, humiliation. Bugger.

Comment by Rob

You’ve been named in an article which has the word PRreatives in it’s title… I’d ponder if that is a good thing…

Comment by Miguel

[…] example, there’s this. Or this. Or even […]

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