The Musings Of An Opinionated Sod [Help Me Grow!]


The Laziness Of Product Names
May 4, 2006, 4:17 pm
Filed under: Comment

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Here is a female product – it is to keep 'down there' fresh.  Ignoring the fact that buying such a product would probably be pretty embarassing for the individual, they then call it VAGISILL almost as if they want everyone in the shop to know what ailment they are suffering from.  Hell, why don't they go the whole hog and call it 'Smelly Minge Go!?' For some reason, medicinal products [of which I am hoping to God this is one] have a strange habit of being almost brutal in their naming strategies.  There's no warmth or charm – just down right cold functionality.  Why?

Saying that, they are not the only ones …

The Aussie Government recently did a campaign promoting the capabilities of people with physical disabilities.  They highlighted how they are an equal member of society and should be treated as such.  What a shame that the Government drive them round cities in a bright yellow bus with the word 'SPASTIC' written in big, black letters all along the side.

As much as humans operate by compartmentalising – surely someone somewhere understands that a name, however 'true' to the product benefit, should in some way actually appeal to the consumer, either interms of representing an attitude they aspire to, or – as in the case of Vagisill – a name they don't want associated with anything.

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