… well this is that product.
How brilliant is that?
I utterly love it. LOVE IT.
It works on so many levels it’s ridiculous … from friendship, play, health and life.
The fact adland – an industry that claims to be obsessed with creativity, but really is obsessed with making ads – bestows huge amounts of praise and awards for ‘solutions’ that have questionable purpose makes me feel a bit ill.
Hell, this is a football that could even make Nottingham Forest seem like they were doing something useful. For once.
Seriously, this should have been done – or at least backed – by FIFA, given all the shit they spout about trying to make the World a better place through football.
But of course, what they actually mean is that they can make their bank account a better place through football.
For more information on this brilliant idea can be read here.