So by 11:59pm [and 59 seconds] Shanghai time, all submissions for the latest APSOTW assignment must be sent to this address.
What happens after this is that all the submissions are sent to the judges to be critiqued and then I compile the feedback and publish it in a few weeks.
We have 6 judges, of which 3 are Gareth Kay – founding partner of Chapter SF, Andrew Hovells – planning guru and proud Northerner and myself – the less said about, the better.
In addition, we have Ian Woods, senior counsel at Virgin, Daniel Stevens, one of the early employees at ATTIK whose design genius touched Playstation, Nintendo and MTV and Sue Burgess, who in the late 80’s/early 90’s was the head of tourism for Skegness … so her view will be utterly fascinating.
As I said when I launched the assignment, I totally understand how daunting this may feel, but the purpose of the APSOTW – as well as involving some of the best in the biz – is because we want to help you be better and the fact you took part means you want to be better too.
I hope you enjoyed it, in many ways that’s the most important thing.
And trust me, while this was just an assignment, this is something Skegness really needs.