Did you see it?
Good isn’t it!
Really want to talk about it – especially the cool, people-powered stuff – but I am not allowed to at the moment [though that hasn’t stopped me boring the pants off Jill for the past few months] but if all goes to plan, this could be something I can feel really proud of and given my age and length of time in adland, that’s something to be quite chuffed about, though I did write 2 posts about how I want my ‘golden period’ to be in the future, not in the past.
Without wishing to sound like a broken record, for adland to grow, I genuinely believe it has to start adopting a philosophy of creating fate, rather than just creating ads … because if it doesn’t, then the Mad Men era will be seen as the age where advertising was at it’s peak and given the talent that exists in the industry, that would be a tragedy.
