There’s no way someone is going to convince me Charles wasn’t behind this sweet little idea from JWT, because the last digital thing that agency embraced was the LED watch.
Anyway go and check it out because on top of seeing a load of other blogs people think are good … you also get the chance to whore your own to all and sundry.
And don’t worry about looking like a blatant self-publicist – you’ll just be following the brand-parasiting strategy that Ferrari have shown is the future.