So I’ve just found out that Business Insider – an organisation that I previously always assumed was smart and insightful – have put this blog in their article:
‘Meet The 22 Most Influential Advertising Bloggers’.
I know … I know … saying any 42 year old, Birkenstock wearing, Queen fan is anything other than tragic, is utter madness.
That said, as much as I’d like to act all casual about it, I feel ridiculously chuffed about it – mainly because I know I shouldn’t be there and I feel I’ve just bagged a night with a young Angelina Jolie who has mistaken me for some big shot movie producer.
For the record [and her lawyers] I am not saying she slept her way into the movie business. It’s just another in a long line of very, very bad analogies by me.
Fortunately Business Insider [who might now be known as Business Outsider, given their endorsement of this blog] bring me back down to earth by basically saying the reason this rubbish is half decent is because of all the people who come on here and swear at me [ie: everyone] but in true Nottingham low self esteem style … I’ll take any compliment – even if it’s an insult.
To end, I’ll leave you with the tweet the lovely Jason Oke said about it:
“If @Robertc1970 making this list isn’t a sign of the advertising apocalypse, I don’t know what is.”
Never a truer word stated.
So thank you to Business Insider for their momentary alarming lack of taste and thank you to all the people who have come on here and abused me – I’m not going to give you any money for it, but I do appreciate how you’ve given my Mum something to be proud of me for … even if Mr Wieden is probably slapping his head in dismay.

