This is part of a massive – and I mean MASSIVE – roadshow by MAC Cosmetics in Singapore for their tie-in with Barbie.
Now I can see why Mattel [Barbie’s owners] would be happy with all this … but why would a cosmetic company actively promote women to look like the famous plastic, mindless bimbo?
Yeah … yeah … so people say Barbie was the original ‘girl-power’ icon – but look at that big photo on the side of the roadshow building, they’re hardly demonstrating oodles of intelligence are they?
I wouldn’t mind, but a few years ago MAC called our strategy [based around the idea of ‘Helps Hide Your Outer Ugliness’] “…ignorant, stupid and unbelievably misguided”.
Germaine Greer must be going stark, raving mad – I know I am, ha!