The Musings Of An Opinionated Sod [Help Me Grow!]


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Why Creating The Conditions For Creativity Are As Important As Having The People Who Can Make It … ( Filed under: A Bit Of Inspiration, Advertising, Agency Culture, Attitude & Aptitude, Audacious, BBH, Colenso, Colleagues, Comment, Confidence, Creative Development, Creativity, Culture, Management, Marketing, New Zealand, Provocative, Relevance, Resonance, Ridiculous, Wieden+Kennedy )

I’ve always had a love/hate relationship with advertising awards. Of course, it’s nice to have them … but for me, it’s always about who you are competing against and who the judges are who are deciding them. Oh, and whether those who have won before, won with real work or ‘ultra-niche, ultra-limited edition’ one-offs. Also […]

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Why People Who Believe In The Metaverse, Need To Be Dire Straits Fans … ( Filed under: A Bit Of Inspiration, Apathy, Attitude & Aptitude, Authenticity, Brand Suicide, Business, Communication Strategy, Confidence, Content, Context, Creative Development, Creativity, Culture, Distinction, Education, Effectiveness, Experience, Facebook, Fake Attitude, Honesty, Innovation, Management, Marketing, Marketing Fail, Money, New Product Mentalness, Perspective, Planners, Relevance, Resonance, Scam, Social Media, Standards, Technology )

After the amazing drama of yesterday, I need to calm things down. Not for you, but for me … because my heart can’t take nerves like that. And yet it’s going to have to do just that in a little over a week. Bloody hell. So to slow things down, let me take you back […]

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The People We Have To Be Most Afraid Of Are The Ones Who Think They Are Strong … ( Filed under: A Bit Of Inspiration, Advertising, Attitude & Aptitude, Comment, Confidence, Context, Creativity, Culture, Diversity, Egovertising, Emotion, Empathy, Equality, Experience, Fulfillment, Legend, Management, Perspective, Relevance, Resonance, Standards )

I’m reading and hearing more and more people position themselves as some sort of elite force … because the pain, hardship and obstacles others face, didn’t affect them. Except – as the tweet by Daniel above shows – it did. It’s happening everywhere. From that prick Piers Morgan claiming he is in someway responsible for […]

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The Annoying Prick Who Keeps Being An Annoying Prick … ( Filed under: A Bit Of Inspiration, Advertising, Agency Culture, Attitude & Aptitude, China, Creativity, Culture, Cunning, Mischief, Planners Making A Complete Tit Of Themselves And Bless, Relationships, Shanghai, Wieden+Kennedy )

When I left Wieden+Kennedy Shanghai, I wanted to do something that was a mix of mischief and love. OK, mainly mischief. So I had 600 stickers [like the the one above] and hid them throughout the newly refurbished office, Nike GCHQ, restaurant and bars near the office and – just because I was spending so […]

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Who Are You? ( Filed under: A Bit Of Inspiration, Advertising, Apathy, Attitude & Aptitude, Australia, Brand, Brand Suicide, Comment, Communication Strategy, Creative Brief, Creative Development, Creativity, Culture, Distinction, Effectiveness, Embarrassing Moments, Emotion, Empathy, Fake Attitude, Government, Insight, Internet, Management, Marketing, Marketing Fail, Mediocrity, Nike, Planners, Point Of View )

OK, I’m back. Again. And this time, I’m not going to be going away for …. hmmmmm, actually let’s not go there. Let’s move on shall we? So before I start, there’s 2 things to say. 1. Some may have seen this before, because I accidentally put the wrong publish date on it. 2. This […]

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